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CRM Executive

Job ID 10113766 Location London, United Kingdom Business Walt Disney World Resort Date posted Feb. 26, 2025
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Job Summary:

About the Role & Team
The CRM Executive will manage the calendar of communications for Walt Disney World, Disney Cruise Line, and Disneyland Paris, specifically targeting the UK and Ireland markets. This role involves a mix of creative and technical tasks, including briefing agencies, copywriting, sourcing images, setting up tracked links, and ensuring the quality and accuracy of email communications. You will be reporting to the CRM Manager, and this role will require you to be onsite 4 days a week.

What You Will Do

  • Communication Management: Oversee the deployment of e-news and tactical emails every 4-6 weeks for each brand.
  • Creative Briefing: Develop creative briefs and liaise with the CRM agency (Armadillo) for design and build.
  • Copywriting and Image Sourcing: Write copy and source images from Disney's image libraries.
  • Data Management: Collaborate with the data team to define target audiences and validate data accuracy.
  • Stakeholder Coordination: Obtain sign-offs from internal stakeholders, including senior leaders and the legal team.
  • Email Testing: Conduct thorough testing to ensure emails display correctly across various devices.
  • Reporting and Analysis: Review campaign reports, including opens, click-throughs, engagement, and revenue data, to inform future strategies.

Required Qualifications & Skills

  • Experience in email marketing and CRM is mandatory.
  • Strong attention to detail and ability to manage multiple tasks.
  • Excellent communication and copywriting skills.
  • Familiarity with job management systems (e.g., JIRA) and data analysis.

Additional Information:

  • The role involves a mix of creative and technical tasks, making it ideal for someone who enjoys a varied workday.
  • The position is full-time and based in the UK, with no remote working options.  

The Perks

  • 25 days annual leave
  • Private medical insurance & dental care
  • Free Park Entry: You will have the opportunity to enter any of our parks with your family and friends for free
  • Disney Discounts: you are entitled to discounts on designated Disney products, resort F&B and ticketing
  • Excellent parental and guardian leave
  • Employee Resource Groups – WOMEN @ Disney, Disney DIVERSITY, Disney PRIDE, our new disability & neurodiversity focused group - ENABLED, and our Mental Health & Wellbeing Group, TRUST.

The Walt Disney Company is an Equal Opportunity Employer. We strive to be a diverse workforce that is representative of our audiences, and where all can thrive and belong. Disney is committed to forming a team that includes and respects a variety of voices, identities, backgrounds, experiences and perspectives.

 

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About Walt Disney World Resort:

Since opening in 1971, Walt Disney World Resort has played an important role in many childhood and family memories. Today, hundreds of millions of guests from around the globe visit this magical place to enjoy a Disney vacation. Through a combination of creativity, innovation and technology, the resort immerses guests in classic Disney tales and new kinds of family entertainment. Drawing from a rich heritage of storytelling, Walt Disney World Resort cast members bring Disney magic to life through unmatched attention to detail and superior guest service.

About The Walt Disney Company:

The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise that includes three core business segments: Disney Entertainment, ESPN, and Disney Experiences. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.

This position is with The Walt Disney Company Limited, which is part of a business we call Walt Disney World Resort.

The Walt Disney Company Limited is an equal opportunity employer. Applicants will receive consideration for employment without regard to age, race, colour, religion or belief, sex, nationality, ethnic or national origin, sexual orientation, gender reassignment, marital or civil partner status, disability or pregnancy or maternity. Disney fosters a business culture where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a rapidly changing world.

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Hiring Process

  • Where Does Your Story Begin?

    Explore Disney Careers and the Life at Disney blog to learn about all the amazing opportunities waiting to be discovered at The Walt Disney Company.

  • Be Part of the Story

    There are many different brands and businesses to explore. Once you've found the opportunity that is right for you, take the next step by completing your application.

  • The Next Chapter

    Once you've applied, you will receive an email allowing you to access your candidate dashboard. Create your login and make sure to check your dashboard often to see your application progress.

Explore this Location EMEA

Disney EMEA aims to drive growth, innovation and brand affinity across an extremely diverse collection of countries with a team of over 6,000 employees operating in 59 markets with offices in 29 countries.

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