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Content & Brand Insights Intern, Summer/Fall 2025

Job ID 10110629 Location Burbank, California, United States Business Disney Entertainment Television Date posted Mar. 14, 2025
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Job Summary:

About the Role & Program

Disney Entertainment Television’s Content & Brand Insights group oversees primary research and social analytics for content across several brands, including Disney Branded Television, ABC, and Freeform. The team is responsible for providing actionable, data-driven consumer insights to inform Development, Programming, Marketing, and Strategy decision-making for some of the most recognizable brands on television!

This role will support the ABC Content & Brand Insights team, a best-in-class team that is forward-thinking, innovative, and engaged in helping understand the evolving entertainment landscape. Working across premiere brands and content, including The Bachelor franchise, hit shows such as Abbott Elementary and Grey’s Anatomy, as well as several others, you will work across several research methodologies, such as pilot testing, viewer surveys, and focus groups.

This internship is a full-time, six-month commitment in the Burbank, CA area from June 2025-Januray 2026.

What You Will Do

  • Assist with project management: Support various aspects of qualitative and quantitative research, including logistics, coordination, reviewing discussion guides, managing stimuli, taking notes, reviewing questionnaires, proofing links, and helping with data analysis and visualization.

  • Support ad-hoc requests: Analyze a variety of resources, summarize key insights, and communicate findings effectively.

  • Create presentations and deliverables: Help create impactful presentations and deliverables using relevant data visualization techniques and assist in editing and distilling findings.

  • Provide insights: Contribute insights into topics impacting our audience, including current content landscape trends and viewing behavior.

  • Ensure quality and timeliness: Assist in ensuring the quality and timeliness of projects and deliverables by coordinating with internal teams and external research vendors.

Required Qualifications & Skills

  • Experience using Microsoft Office, including Word, Excel, PowerPoint, and Outlook.

  • Self-starter with passion, energy, and enthusiasm to impact the future of content.

  • Strong communication skills (verbal, written, listening).

  • Exceptional organization, time, and project management skills.

  • Dedication to delivering the highest quality work; unflagging attention to detail.

  • Flexible; embraces new assignments with a can-do attitude as priorities change.

  • Collaborative and able to work across a variety of teams and establish strong relationships.

  • Skilled at data visualization and creating impactful presentations and deliverables.

Preferred Qualifications

  • Advanced computer skills; SPSS, Tableau, or Snowflake experience a plus.

  • Knowledge of Adobe Photoshop.

Education

  • Junior or Senior year preferred.

  • Major or previous coursework in communications, marketing, psychology, sociology, or a related major is preferred.

Eligibility Requirements & Program Information

Candidates for this opportunity MUST meet all of the below requirements:

  • Be enrolled in an accredited college/university pursuing a degree taking at least one class at time of application OR currently participating in a Disney College Program or Disney Internship.

  • Current Disney Interns, College, International, or Culinary Program Participants: You may only work for ONE consecutive year (12 months) in any combination of an internship and/or program.

  • Be at least 18 years of age

  • Possess unrestricted work authorization.

Additional Information

  • This internship is a full-time, six-month commitment in the Burbank, CA area from June 2025-January 2026.

  • Able to have a consistent, reliable work schedule throughout the internship.

  • Fully available Monday through Friday for the duration of the internship, 40 hours each week.

  • Able to provide own housing for the duration of the internship program in the Burbank, CA area.

  • Able to provide/have reliable transportation to/from work.

Recommendation – Print This Role Description: We encourage applicants to print a copy of this role description so they can refer to it in the event they are selected for an interview. Note that this role description will not be accessible once the posting is closed.


The pay rate for this role in California is $22.00 per hour. Select benefits may be provided as part of the compensation package, such as medical, financial, and/or other benefits, dependent on the level and position offered. To learn more about our benefits visit: https://jobs.disneycareers.com/benefits.

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About Disney Entertainment Television:

Disney Entertainment Television is a collection of renowned content brands at The Walt Disney Company creating original entertainment and news programming for the company’s streaming platforms Disney+, Hulu and Star, and its broadcast and cable networks. Its extensive portfolio is comprised of ABC Entertainment, ABC News, ABC Owned Television Stations, Disney Branded Television, Freeform, FX, Hulu Originals, National Geographic Content and Onyx Collective, in addition to Disney Television Studios, which include 20th Television, 20th Television Animation, ABC Signature and Walt Disney Television Alternative. Responsible for over 4,500 hours of programming a year across more than 300 programs of all genres, Disney Entertainment Television’s creative brands are at the forefront of groundbreaking storytelling, captivating audiences and generating critical acclaim. In 2023, Disney Entertainment Television’s programming excellence earned 163 Emmy® nominations across daytime, primetime, news & documentary, and children’s & family categories.

About The Walt Disney Company:

The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise that includes three core business segments: Disney Entertainment, ESPN, and Disney Experiences. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.

This position is with American Broadcasting Companies, Inc., which is part of a business we call Disney Entertainment Television.

American Broadcasting Companies, Inc. is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, religion, color, sex, sexual orientation, gender, gender identity, gender expression, national origin, ancestry, age, marital status, military or veteran status, medical condition, genetic information or disability, or any other basis prohibited by federal, state or local law. Disney champions a business environment where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a constantly evolving world.

DISABILITY ACCOMMODATION FOR EMPLOYMENT APPLICATIONS

The Walt Disney Company and its Affiliated Companies are Equal Employment Opportunity employers and welcome all job seekers including individuals with disabilities and veterans with disabilities. If you have a disability and believe you need a reasonable accommodation in order to search for a job opening or apply for a position, visit the Disney candidate disability accommodations FAQs. We will only respond to those requests that are related to the accessibility of the online application system due to a disability.

Having technical issues? View the FAQs for help.

Hiring Process

  • Where Does Your Story Begin?

    Explore Disney Careers and the Life at Disney blog to learn about all the amazing opportunities waiting to be discovered at The Walt Disney Company.

  • Be Part of the Story

    There are many different brands and businesses to explore. Once you've found the opportunity that is right for you, take the next step by completing your application.

  • The Next Chapter

    Once you've applied, you will receive an email allowing you to access your candidate dashboard. Create your login and make sure to check your dashboard often to see your application progress.

Explore this Location Burbank, CA

Billed as the "Media Capital of the World," Burbank boasts more than 1,000 media and entertainment companies, including the main headquarters for The Walt Disney Company.

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