Licensing Sales Manager

Job ID 10112098 Location London, United Kingdom Business Disney Experiences Date posted Feb. 19, 2025

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Job Summary:

About The Role & Team

Are you ready to take charge of key commercial licensing activities and drive success in a dynamic environment? We're looking for a passionate individual to focus on our relevant category and collaborate with our Licensing Sales Director and Senior Licensing Sales Manager. Together, you'll implement strategies that reach diverse consumer demographics and maximize sales.

Building strong relationships is at the heart of this role. You'll actively manage and cultivate partnerships with both new and existing accounts, negotiating regional contracts and driving strategic growth in licensing sales.

Bring your creativity, commercial expertise, and marketing knowledge to the table. You'll develop and execute innovative strategies, staying agile to seize new opportunities and identify potential partners.

This is a full-time role, with 4 out of 5 days based in London, Hammersmith.

What You Will You Do

Collaborate with the Senior Licensing Sales Manager/Licensing Sales Director to develop and execute strategies for the relevant category, incorporating input from all stakeholders, including plans for new business for each sub-category and franchise.
Manage the annual operating plan and quarterly forecasting process, setting objectives and initiatives to drive growth, working with teams across franchise, marketing, product development, and finance.
Actively manage and nurture relationships, partnerships, and joint business planning with each licensee, both new and existing.
Evaluate the licensee base and implement an optimization plan to ensure effective business management and strategic planning for growth across categories.
Participate in contract negotiations with licensees and distributors to maximize revenue, keeping all key stakeholders informed with relevant information (global, EMEA, and local as required).
Collaborate with regional creative teams, product approvers, franchise, and marketing teams to support product sales as required by licensees/retailers.
Communicate the International Labour Standards (ILS) process and act as the liaison between suppliers and The Walt Disney Company (TWDC) ILS team as directed.
Assist in identifying, pitching, and securing new licensees that significantly enhance category growth.
Build strong relationships with Disney market teams, providing information and regular strategy and franchise updates, while understanding and addressing local market needs and differences. Share best practices through these relationships.
Establish a good working relationship with US counterparts to ensure regular communication on the latest initiatives and ongoing coordination regarding joint/global licensees where relevant.
Collaborate with the legal team and the Senior Licensing Sales Manager to address any legal issues affecting the country/region.

Required Qualifications & Skills

Experience in fashion buying, product development, merchandising, or commercial fashion sales (preferred).
Degree-level education in a related field or equivalent work experience.
Experience in consumer products management.
Proven ability to build effective relationships, lead and manage change, and collaborate across departments to achieve financial targets and shared goals.
Financial acumen – ability to translate numbers into actionable plans.
Ability to analyze data, draw practical conclusions, and implement recommendations to achieve business targets.
Agility to seize opportunities and identify new partners.
Proficiency in using computer applications (Word, Excel, Outlook, and PowerPoint) and video conferencing tools such as Zoom (essential).
Strong understanding of digital, social, and brick-and-mortar marketing.
Commercial and strategic approach to problem-solving and innovation.
Excellent planning and organizational skills.
Strong influencing skills with the ability to gain buy-in at all levels.
Proficiency in written and spoken English for business use (essential), with the ability to effectively present both virtually and in person (beneficial).
Cultural sensitivity and understanding of diverse markets across EMEA and internationally.

The Perks

25 days annual leave
Private medical insurance & dental care
Free Park Entry: the opportunity to enter any of our parks with your family and friends for free
Disney Discounts: entitled to discounts on designated Disney products, resort F&B and ticketing
Excellent parental and guardian leave
Employee Resource Groups – WOMEN @ Disney, Disney DIVERSITY, Disney PRIDE, our new disability & neurodiversity focused group - ENABLED, and our Mental Health & Wellbeing Group, TRUST.

The Walt Disney Company is an Equal Opportunity Employer. We strive to be a diverse workforce that is representative of our audiences, and where all can thrive and belong. Disney is committed to forming a team that includes and respects a variety of voices, identities, backgrounds, experiences and perspectives.

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About Disney Experiences:

Disney Experiences brings the magic of Disney stories and franchises to life through theme parks, resorts, cruise ships, unique vacation experiences, products and more around the world. Disney shines in the travel industry with six resort destinations in the United States, Europe and Asia; a top-rated cruise line; a popular vacation ownership program; and an award-winning guided family adventure business. Plus, Disney's global consumer products operations include the world's leading licensing business; the world's largest children's publishing brands; one of the world's largest licensors of games across all platforms; and Disney store locations around the world and on the web.

About The Walt Disney Company:

The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise that includes three core business segments: Disney Entertainment, ESPN, and Disney Experiences. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.

This position is with The Walt Disney Company Limited, which is part of a business we call Disney Experiences.

The Walt Disney Company Limited is an equal opportunity employer. Applicants will receive consideration for employment without regard to age, race, colour, religion or belief, sex, nationality, ethnic or national origin, sexual orientation, gender reassignment, marital or civil partner status, disability or pregnancy or maternity. Disney fosters a business culture where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a rapidly changing world.

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Explore this Location EMEA

Disney EMEA aims to drive growth, innovation and brand affinity across an extremely diverse collection of countries with a team of over 6,000 employees operating in 59 markets with offices in 29 countries.