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Digital Analyst

Job ID 10117717 Location Anaheim, California, United States Business Disney Experiences Date posted Apr. 01, 2025
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Job Summary:

Digital Analyst

“It takes people to make the dream a reality.” Walt was on to something when he said that, and it continues to ring true today. No matter the stage in your career, being a part of Disney Experiences means being a part of a team where you help bring innovation to life through unsurpassed products, services and most importantly remarkable experiences. As a Cast Member you are the steward and connection to our legacy and the backbone of our thriving innovations. Join our team and watch your dreams come true.

Consumer Insight, Measurement & Analytics (CIMA) is a part of Disney Experiences (DX), and is a center of excellence leading strategy development and decision making through actionable data analytics, integration, and insights.  Within CIMA, the Digital and Travel Operations Analytics (DTOA) team is focused on leveraging best practices in analytics to capture data, analyze, and optimize our digital and contact center channels, to drive Guest satisfaction and business outcomes.

DTOA is looking for a Digital Analyst with innovative problem solving skills, a passion for data analytics, and the ability to help guide business decisions through story telling. The successful candidate will be able to find the story in the numbers through a variety of statistical and data analysis techniques that lead to actionable business recommendations.

This position will support the Disneyland Resort business and report to the Manager, Digital Analytics. You are encouraged to apply, even if you don’t think you meet every requirement in this posting. In DTOA, we’re looking for resourceful analytical talent with a demonstrated ability to learn and expand the team’s capabilities, not just those who tick 100% of the boxes.

What you will do:

  • Partner closely with marketing, commercial, consumer insights, technology, and finance partners in developing a holistic business story and find new ways to improve the Guest’s digital experience on the Disneyland website and mobile app.
  • Create, manage, and disseminate regular cadenced (e.g. weekly, monthly, quarterly, etc.) reporting that covers a variety of areas such as tickets, resorts, website optimization, and marketing.
  • Collaborate with business, technology and analytics partners to determine needs and assist with defining data collection requirements.
  • Utilize digital data from user behavior on the Disneyland website and mobile app to forecast future sales patterns and lead commercial strategy decision making.
  • Analyze complex data sets using statistical techniques and tools to uncover trends, patterns, and insights.
  • Assist in identifying A/B testing opportunities for website optimization and improving site conversion.
  • Create compelling presentations to highlight analysis and tell the story

Required Qualifications & Skills:

  • 2+ years of analytical experience
  • 1+ years of digital analytics tool use such as Adobe or Google Analytics
  • 2+ Proficiency in Microsoft based tools (e.g. Excel, PowerPoint, SharePoint, etc.)
  • Ability to explain technical datapoints or complex concepts to a diverse set of stakeholders.
  • Ability to derive actionable insights from data and effectively guide decision-making.
  • Ability to manage multiple priorities in a fast-paced, complex business environment.
  • Excellent written and verbal communication skills.

Preferred Qualifications:

  • Experience with SQL queries, A/B testing, statistical analysis (e.g. hypothesis testing, experimentations, regressions).
  • Understanding and/or interest in AI in the analytics space
  • Expertise using Python, Matlab, R, or SAS for statistical analysis and/or automation.
  • Familiarity working with data visualization tools such as Tableau, Looker, Chartio, Power BI, etc.
  • Experience working with funnel optimization, user segmentation, and cohort analysis.
  • Interest or practical experience applying machine learning techniques (e.g. regression, decision trees, clustering, etc.)

Required Education:

  • Bachelor’s degree or equivalent experience ideally in Economics, Math, Statistics, Data Science, Computer Science, or of similar domain.

Preferred Education:

  • Master’s or equivalent work experience ideally in Economics, Math, Statistics, Data Science, Computer Science, or of similar domain.

#DISNEYTECH


The hiring range for this position in Anaheim California is $110,000-$118,000 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.

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About Disney Experiences:

Disney Experiences brings the magic of Disney stories and franchises to life through theme parks, resorts, cruise ships, unique vacation experiences, products and more around the world. Disney shines in the travel industry with six resort destinations in the United States, Europe and Asia; a top-rated cruise line; a popular vacation ownership program; and an award-winning guided family adventure business. Plus, Disney's global consumer products operations include the world's leading licensing business; the world's largest children's publishing brands; one of the world's largest licensors of games across all platforms; and Disney store locations around the world and on the web.

About The Walt Disney Company:

The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise that includes three core business segments: Disney Entertainment, ESPN, and Disney Experiences. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.

This position is with Disney Destinations, LLC, which is part of a business we call Disney Experiences.

Disney Destinations, LLC is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, religion, color, sex, sexual orientation, gender, gender identity, gender expression, national origin, ancestry, age, marital status, military or veteran status, medical condition, genetic information or disability, or any other basis prohibited by federal, state or local law. Disney champions a business environment where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a constantly evolving world.

DISABILITY ACCOMMODATION FOR EMPLOYMENT APPLICATIONS

The Walt Disney Company and its Affiliated Companies are Equal Employment Opportunity employers and welcome all job seekers including individuals with disabilities and veterans with disabilities. If you have a disability and believe you need a reasonable accommodation in order to search for a job opening or apply for a position, visit the Disney candidate disability accommodations FAQs. We will only respond to those requests that are related to the accessibility of the online application system due to a disability.

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Hiring Process

  • Where Does Your Story Begin?

    Explore Disney Careers and the Life at Disney blog to learn about all the amazing opportunities waiting to be discovered at The Walt Disney Company.

  • Be Part of the Story

    There are many different brands and businesses to explore. Once you've found the opportunity that is right for you, take the next step by completing your application.

  • The Next Chapter

    Once you've applied, you will receive an email allowing you to access your candidate dashboard. Create your login and make sure to check your dashboard often to see your application progress.

Explore this Location Anaheim, CA

Anaheim, the home of Disneyland Resort and is at the center of family fun between Southern California theme parks and Orange County beaches, a place people go for year-round excitement and then are pleasantly surprised by the local culture and hidden gems.

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