Digital Editor, National Geographic

Job ID 10103630 Location Washington, DC, United States Business National Geographic Date posted Oct. 23, 2024

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Job Summary:

Job Summary:

The Digital Editor contributes to and executes National Geographic’s visually rich and scientifically sourced digital storytelling. This editing role makes data-informed content decisions that drive results by creating relevant, timely, and conversation-worthy content with a National Geographic lens across platforms.

The editor will spearhead content creation from planning through publication, pitching content targeted for platform-specific audiences that meet acquisition goals. They will adhere to editorial standards that drive results by being selective about story assignments, intentional with story structure, and creative in experimentation to advance the digital content offering. They should have a keen understanding for how content is consumed on different digital platforms, and specifically how it should be optimized for Search and Social platforms.

While this digital editor will be expected to collaborate with editors across the entire editorial operation to adhere to digital best practices, they may also be called upon to host or contribute to social video explainers.

Responsibilities:

Pitch and suggest framing for pitches at regularly scheduled pitch meetings
Identify stories to experiment with that align with each of our KPIs as well as our core topic areas. These include science, environment, health, history & culture, and animals.
Build and maintain freelance network of writers
Participate in regular digital editorial pitch meetings throughout the week, being a leader in the conversation and executing on decisions made in it
Collaborate with the Digital Engagement Team to advance editorial Search strategy, craft headlines and new digital tactics to try
Collaborate with the Editorial Newsletter team to drive subscriptions and reader engagement
Regularly collaborate with the Social team on digital content ideas, as well as bigger digital projects in alignment with the Social team
Meet weekly with Manager of Digital Editorial for constant feedback on performance and what new topic areas or formats to experiment with

Minimum Requirements:

Minimum of 3 years of editorial experience in digital publishing.
A strong background in editing with a broad knowledge of search engine optimization and a proven track record of irresistible headline writing are musts.
Future-forward digital editing skills, experience using data-driving tools, ability to evolve story ideas out of brainstorms, ability to write digitally-optimized headlines and text
Highly developed ability to recognize and create story ideas, including ideas with major visual and multimedia components, a commitment to diversity and inclusion & the ability to work cooperatively with a variety of personalities.

Preferred Qualifications:

Previous experience creating content for social media
Keen sense of the competitive media landscape, tried tactics and industry trends
Understanding of priorities and demands of a large umbrella company, such as The Walt Disney Company
Proven patience working effectively within an ever-changing environment

Education Requirements:

Bachelor’s Degree

Preferred Education:

Concentration in journalism, and/or digital media
Experience with social video ideation and promotion
Experience in National Geographic content areas

The hiring range for this position in Washington, D.C. is $78,200 to $104,800 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.

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About National Geographic:

National Geographic Partners LLC (NGP), a joint venture between Disney and the National Geographic Society, is committed to bringing the world premium science, adventure and exploration content across an unrivaled portfolio of media assets. NGP combines the global National Geographic television channels (National Geographic Channel, Nat Geo WILD, Nat Geo MUNDO, Nat Geo PEOPLE) with National Geographic’s media and consumer-oriented assets, including National Geographic magazines; National Geographic studios; related digital and social media platforms; books; maps; children’s media; and ancillary activities that include travel, global experiences and events, archival sales, licensing and e-commerce businesses. Furthering knowledge and understanding of our world has been the core purpose of National Geographic for 131 years, and now we are committed to going deeper, pushing boundaries, going further for our consumers … and reaching millions of people around the world in 172 countries and 43 languages every month as we do it. NGP returns 27 percent of our proceeds to the nonprofit National Geographic Society to fund work in the areas of science, exploration, conservation and education.

About The Walt Disney Company:

The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise that includes three core business segments: Disney Entertainment, ESPN, and Disney Experiences. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.

This position is with National Geographic Partners PAY SVC, which is part of a business we call National Geographic.

National Geographic Partners PAY SVC is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, religion, color, sex, sexual orientation, gender, gender identity, gender expression, national origin, ancestry, age, marital status, military or veteran status, medical condition, genetic information or disability, or any other basis prohibited by federal, state or local law. Disney champions a business environment where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a constantly evolving world.

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