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Manager Research - Brand, Consumer & Studio m/w/d (Elternzeitvertretung, ca. 1 Jahr in Teilzeit)

Job ID 10108239 Location Munich, Germany Business The Walt Disney Company (EMEA) Date posted Jan. 14, 2025
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Job Summary:

Manager Research - Brand, Consumer & Studio (w/m/d)

Diese Stelle ist eine Elternzeitvertretung und daher befristet bis zum 31. März 2026. Diese Stelle arbeitet in Teilzeit bei 50% / 20 Wochenstunden.

Wir erwarten eine Bereitschaft, primär (4+ Tage) aus unserem Münchener Büro zu arbeiten.

Zu den Aufgaben gehören im Wesentlichen:

  • Durchführung von Studio Research-Projekten & kontinuierliches Monitoring von filmbezogenen Daten (Tracking, Exit Polls und Konsumentenpaneldaten)   

  • Leitung (internationaler) Konsumenten- und Markenstudien und Ableitung unternehmensübergreifender Insights für interne und externe Zwecke 

  • Kontinuierliche Durchführung von qualitativen Zielgruppen-Sessions   

  • Entwicklung und Etablierung von Forschungsstrategien, um auf Trends und (veränderte) Markt- und Nutzungsgewohnheiten einzugehen 

  • Analyse der Medien- und Werbelandschaft um proaktiv Marketing-, Media- und Sales Teams zu unterstützen  

  • Analyse und Interpretation von Primär- und Sekundärdaten und zielgerichtete Aufbereitung der Insights  

  • Enge Zusammenarbeit mit Fachabteilungen und externen Dienstleistern  

  

Erforderliche Qualifikationen & Fähigkeiten

  • Abgeschlossenes Studium in einem Bereich wie Kommunikations-, Medien- oder Wirtschaftswissenschaften – mit dem Fokus Marktforschung 

  • Mindestens fünf Jahre Berufserfahrung im Bereich (Consumer) Research – idealerweise im Entertainment-Bereich  

  • Erfahrung in der Leitung von komplexen (quantitativen und qualitativen) Analysen

  • Kenntnisse im Umgang mit statistischen Auswertungsprogrammen (wie SPSS) sind von Vorteil  

  • Fähigkeit komplexe Daten in ein holistisches Gesamtbild zu überführen  

  • Leidenschaft für die Entertainmentbranche sowie ein tiefgreifendes Verständnis der aktuellen Markttrends  

  • Sicherer Umgang mit den gängigen Microsoft Office Anwendungen, insbesondere PowerPoint und Excel 

  • Sehr gute Deutsch- und Englischkenntnisse  

  • Kooperative und teamorientierte Arbeitsweise, Eigeninitiative sowie eine schnelle Auffassungsgabe 

Unsere Unternehmenskultur ist von Diversität und Vielfalt geprägt. Daher berücksichtigen wir alle Bewerbungen - unabhängig von Geschlecht, Nationalität, ethnischer und sozialer Herkunft, Religion/Weltanschauung, Behinderung, Alter, sexueller Orientierung und Identität.

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About The Walt Disney Company (EMEA):

Disney EMEA aims to drive growth, innovation and brand affinity across an extremely diverse collection of countries with a team of over 6,000 employees operating in 59 markets with offices in 29 countries.

About The Walt Disney Company:

The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise that includes three core business segments: Disney Entertainment, ESPN, and Disney Experiences. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.

This position is with The Walt Disney Company Germany GmbH, which is part of a business we call The Walt Disney Company (EMEA).

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Hiring Process

  • Where Does Your Story Begin?

    Explore Disney Careers and the Life at Disney blog to learn about all the amazing opportunities waiting to be discovered at The Walt Disney Company.

  • Be Part of the Story

    There are many different brands and businesses to explore. Once you've found the opportunity that is right for you, take the next step by completing your application.

  • The Next Chapter

    Once you've applied, you will receive an email allowing you to access your candidate dashboard. Create your login and make sure to check your dashboard often to see your application progress.

Explore this Location EMEA

Disney EMEA aims to drive growth, innovation and brand affinity across an extremely diverse collection of countries with a team of over 6,000 employees operating in 59 markets with offices in 29 countries.

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