Influencer Marketing & Strategy Intern, Summer 2025

Job ID 10108834 Location Glendale, California, United States Business The Walt Disney Studios Date posted Feb. 21, 2025

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Job Summary:

About the Role & Program:

The Influencer Marketing team oversees the strategy and execution of paid and organic influencer campaigns to amplify digital marketing efforts across The Walt Disney Studios (and wider TWDC). Our Creative Strategy, Influencer Relations and Campaign Execution teams lead full-service, 360-marketing solutions partnering with relevant, brand safe influencers for various activations – custom content, premieres, experiential events, mailers, etc. Using industry best practices and innovative strategies, this team is tasked with developing and delivering engaging and impactful creator content at scale.

This role will support the Creative Strategy team, responsible for developing, communicating, optimizing, and overseeing the creative strategy framework behind influencer marketing campaigns from ideation through development and execution, supporting the rapidly evolving needs of content creators while meeting internal campaign KPIs.

This internship is a full-time commitment in the Glendale, CA area from May/ June 2025 – August/September 2025.

What You Will Do:

Support team with quantitative and qualitative research to develop insights that provide the strategic and creative vision.
Help develops influencer/creator-centric concepts.
Develop creator discovery reports, highlighting current trends and opportunities where they may drive increased awareness and engagement around our upcoming marketing campaigns.
Onsite support at across Theatrical and Brand marketing support.
Help manage creator outreach and confirmations for marketing events, content shoots, premieres, etc.
Help create and manage meeting agendas, notes and reports.

Required Qualifications & Skills:

Good understanding of the influencer marketing space.
Experience with and knowledge of short-form video platforms such as YouTube, Facebook, Instagram, TikTok, and Snapchat.
Basic knowledge of word processing, spreadsheet, and presentation software
Strong interpersonal, verbal, and written communication skills.
Demonstrated analytical and problem-solving skills.
Experience with researching and/or using a range of tools to acquire information and present findings

Preferred Qualifications & Skills:

Experience in digital media, talent/artist relations, public relations and/or marketing.
Familiarity with back-end publishing and platform and analytics tools (i.e. FB insights, YouTube Analytics).
Familiarity with software like: Airtable, Traackr, CreatorIQ
Previous experience working in the entertainment industry

Education:

Undergraduate students in their senior year pursuing a bachelor's degree in a digital marketing, creative advertising or related field.

Eligibility Requirements & Program Information:

Be enrolled in an accredited college/university pursuing a degree taking at least one class at time of application OR currently participating in a Disney College Program or Disney Internship. Current Disney Interns, College, International, or Culinary Program Participants: You may only work for ONE consecutive year (12 months) in any combination of an internship and/or program.
Be at least 18 years of age
Possess unrestricted work authorization

Additional Information:

Able to have a consistent, reliable work schedule throughout the internship
Fully available from Monday through Friday, 9am - 6pm PST for the duration of the internship, 40 hours each week
Able to provide own housing for the duration internship program in the Glendale, CA area
Able to provide/have reliable transportation to/from work

The pay rate for this role in California is $22 per hour. Select benefits may be provided as part of the compensation package, such as medical, financial, and/or other benefits, dependent on the level and position offered. To learn more about our benefits visit: https://jobs.disneycareers.com/benefits.

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About The Walt Disney Studios:

For over 95 years, The Walt Disney Studios has been the foundation on which The Walt Disney Company was built. Today it brings quality movies, episodic storytelling, music, and stage plays to consumers throughout the world. The Walt Disney Studios encompasses a collection of respected film studios, including Disney, Walt Disney Animation Studios, Pixar Animation Studios, Marvel Studios, Lucasfilm, 20th Century Studios, and Searchlight Pictures. It is also home to Disney Theatrical Productions, producer of world-class stage shows.

About The Walt Disney Company:

The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise that includes three core business segments: Disney Entertainment, ESPN, and Disney Experiences. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.

This position is with Disney Entertainment Operations LLC, which is part of a business we call The Walt Disney Studios.

Disney Entertainment Operations LLC is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, religion, color, sex, sexual orientation, gender, gender identity, gender expression, national origin, ancestry, age, marital status, military or veteran status, medical condition, genetic information or disability, or any other basis prohibited by federal, state or local law. Disney champions a business environment where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a constantly evolving world.

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