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Project Manager, Digital Marketing - YouTube

Job ID 10109997 Location New York, New York, United States Business The Walt Disney Studios Date posted Jan. 16, 2025
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Job Summary:

The Digital Marketing team oversees creative and programming of Disney Entertainment’s General Audience (GA) YouTube channels. The team is responsible for creative content development and production, channel strategy, program planning, publishing and channel operations. Additionally, this team works closely with Brand and Franchise, Studios, Consumer Products, Governance, Legal, Music, and Finance. The team manages channel operations and is responsible for adhering to TWDC and YouTube policies.

The Project Manager is responsible for overseeing digital content production workflows, schedules, budgets, and deliverables associated with the Digital Marketing team’s YouTube content creation, production, and global content distribution needs for GA channels. The role interfaces with internal producer-editors and external vendors to ensure productions are on schedule, within budget, and tracking for timely delivery to align with Creative, Programming, & Strategy rollouts. The Project Manager will assess delivered assets, including performing QC, to confirm correct technical specifications are met. The role, in conjunction with the creative leads will traffic assets to key stakeholders for reviews and clearances. This person will also manage the content library, organizing assets into the designated, central asset repositories, archives, and catalogs.


The Project Manager should be well-versed in digital content production management, with a solid understanding of production schedules, budgets, technical specifications, asset management, and the QC and localization processes.


The Project Manager should be a detail-oriented multi-tasker with the ability to collaborate extensively with a team, as well as work autonomously with thoroughness and accuracy.

This position will be in the office four days a week.


Responsibilities:

  • Oversee production workflow, schedules, and budgets of internal production partners and external vendor productions through all stages of a project pipeline

  • Engage 3rd-party vendors, securing project bids and managing contracting with the necessary internal teams

  • Collaborate with creative leads on providing assets to internal production teams and external vendors

  • Generate and maintain project schedules and distribute trackers to stakeholders ensuring awareness of milestones, delays and any relevant updates/issues; offer solutions as needed

  • Track budgets, costs and invoicing working with Finance and Optimization teams

  • Manage asset delivery, ensuring technical specifications are accurate and receipt of all required deliverables is fulfilled

  • Collaborate with creative leads on trafficking assets to key stakeholders and reviewers

  • Perform QC on delivered assets; require re-delivery from vendor or make necessary fixes internally

  • Manage assets into and within the designated repositories, archives, and catalogs o Liaise with creative and publishing & programming partners to ensure content delivers as required and on time to fulfill Digital Marketing plans

Required Skills

  • Proficient in use of Microsoft Office, Outlook, Google Docs, Box, Airtable, Keynote/PowerPoint, Adobe Photoshop, Adobe Premiere

  • Strong understanding of content production, schedules, bidding, and budget management, specifically digital content and YouTube

  • Proven track record of managing and building relationships with external vendors

  • An affinity for and knowledge of the Walt Disney Studios’ brands and content

  • Quality control proficiency · Detail-oriented, resourceful and dependable with excellent written, verbal and interpersonal skills

  • Ability to thrive in a fast-paced, digital-forward environment · Prepared and excited to collaborate with a growing team

  • Efficient with time with the ability to meet deadlines and self-direct time management

Required Experience/Education

  • 3+ years of experience in video/audio production in the entertainment space, preferably digital production

  • Project management experience

  • BA/BS Production/Digital Production or equivalent work experience

  • Experience managing a high volume of projects concurrently, anticipating needs and changing dynamics with a solutions-oriented mindset


The hiring range for this position in New York City, NY is $98,600.00 to $132,200.00 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.

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About The Walt Disney Studios:

For over 95 years, The Walt Disney Studios has been the foundation on which The Walt Disney Company was built. Today it brings quality movies, episodic storytelling, music, and stage plays to consumers throughout the world. The Walt Disney Studios encompasses a collection of respected film studios, including Disney, Walt Disney Animation Studios, Pixar Animation Studios, Marvel Studios, Lucasfilm, 20th Century Studios, and Searchlight Pictures. It is also home to Disney Theatrical Productions, producer of world-class stage shows.

About The Walt Disney Company:

The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise that includes three core business segments: Disney Entertainment, ESPN, and Disney Experiences. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.

This position is with Marvel Digital Media Group LLC, which is part of a business we call The Walt Disney Studios.

Marvel Digital Media Group LLC is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, religion, color, sex, sexual orientation, gender, gender identity, gender expression, national origin, ancestry, age, marital status, military or veteran status, medical condition, genetic information or disability, or any other basis prohibited by federal, state or local law. Disney champions a business environment where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a constantly evolving world.

DISABILITY ACCOMMODATION FOR EMPLOYMENT APPLICATIONS

The Walt Disney Company and its Affiliated Companies are Equal Employment Opportunity employers and welcome all job seekers including individuals with disabilities and veterans with disabilities. If you have a disability and believe you need a reasonable accommodation in order to search for a job opening or apply for a position, email Candidate.Accommodations@Disney.com with your request. This email address is not for general employment inquiries or correspondence. We will only respond to those requests that are related to the accessibility of the online application system due to a disability.

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