Manager, Integrated Marketing & Synergy

Job ID 10106801 Location Burbank, California, United States Business The Walt Disney Studios Date posted Jan. 13, 2025

Apply Now

Job Summary:

This role is for an enthusiastic, highly collaborative marketing individual who possess a unique blend of creative and business skills combined with the ability to deliver results! This individual will manage the execution of synergy initiatives and custom multi-platform promotions to drive awareness, engagement and interest for Walt Disney Studios Motion Pictures and Disney Plus.

Responsibilities:

Work in partnership with Director to develop overall marketing plans for theatrical/streaming/in-home releases
Responsible for being an efficient, communicative and collaborative team player, contributing creative ideas, leading partnerships and executing plans efficiently
Lead partnership promotions as laid out by the director on the team. This includes but is not limited to providing creative direction, creative development, script writing, shoot coverage and logistics, critiquing in-progress cuts, and overseeing delivery of custom materials on campaign projects
Develop social and digital plans for custom promotional content
Oversee publicity efforts across synergy partners including planning and coverage of junkets, red carpets and talk show custom activations
Guide development of internal presentations and executive-facing documents, working with the team specialist and coordinator to execute
Run point on building and coordinating updates on legal agreements with internal and partner legal teams
Provide on-set shoot coverage as needed
Represent our team in internal marketing meetings and present to filmmakers as needed
Develop and maintain relationships with key partners across TWDC and with external media networks
Liaise with related departments to execute marketing plans (Creative Content, Publicity, Online, Creative Print Services, Media, Legal and Finance)
Ensure plan/execution details are updated weekly within marketing briefs/plans/production/delivery charts so team and all relevant departments and/or partners know plan details/approaching deadlines
Work with Director to ensure all budgets and reporting documents are up to date and accurate
Present upcoming film slate to synergy partners & external media networks
Pitch creative concepts to director, partners and secure film promotions
Participate in internal idea generation for film releases
Lead brainstorming sessions with Select Partners
Participate in strategy development and idea generation.
Execute added value promotions with external media networks with direction from Director
Take on additional projects as needed

Requirements

Bachelor’s Degree or equivalent work experience
4+ years relevant experience.
Experience in integrated marketing and/or working with production elements, exhibiting an understanding of production process
Demonstrate project management skills for marketing executions
Experience working with in-show integrations a plus
Demonstrate the ability to make and maintain strong working relationships
Excellent organizational, analytical and problem-solving skills with the ability to work on many projects simultaneously
Candidate must demonstrate strong broadcast and online experience and be familiar with emerging media and new technology platforms.
Outstanding communication skills, written and oral.
Demonstrated ability to work with others as a collaborative team player.
Excellent organizational, analytical and problem-solving skills.

Required Education:

Bachelor’s Degree

The hiring range for this position in Burbank, CA is $79,700 to $103,000 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.

Apply Now

About The Walt Disney Studios:

For over 95 years, The Walt Disney Studios has been the foundation on which The Walt Disney Company was built. Today it brings quality movies, episodic storytelling, music, and stage plays to consumers throughout the world. The Walt Disney Studios encompasses a collection of respected film studios, including Disney, Walt Disney Animation Studios, Pixar Animation Studios, Marvel Studios, Lucasfilm, 20th Century Studios, and Searchlight Pictures. It is also home to Disney Theatrical Productions, producer of world-class stage shows.

About The Walt Disney Company:

The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise that includes three core business segments: Disney Entertainment, ESPN, and Disney Experiences. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.

This position is with Disney Entertainment Operations LLC, which is part of a business we call The Walt Disney Studios.

Disney Entertainment Operations LLC is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, religion, color, sex, sexual orientation, gender, gender identity, gender expression, national origin, ancestry, age, marital status, military or veteran status, medical condition, genetic information or disability, or any other basis prohibited by federal, state or local law. Disney champions a business environment where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a constantly evolving world.

DISABILITY ACCOMMODATION FOR EMPLOYMENT APPLICATIONS

The Walt Disney Company and its Affiliated Companies are Equal Employment Opportunity employers and welcome all job seekers including individuals with disabilities and veterans with disabilities. If you have a disability and believe you need a reasonable accommodation in order to search for a job opening or apply for a position, email Candidate.Accommodations@Disney.com with your request. This email address is not for general employment inquiries or correspondence. We will only respond to those requests that are related to the accessibility of the online application system due to a disability.

Having technical issues? View the FAQs for help.

Hiring Process

Where Does Your Story Begin?

Explore Disney Careers and the Life at Disney blog to learn about all the amazing opportunities waiting to be discovered at The Walt Disney Company.
Be Part of the Story

There are many different brands and businesses to explore. Once you've found the opportunity that is right for you, take the next step by completing your application.
The Next Chapter

Once you've applied, you will receive an email allowing you to access your candidate dashboard. Create your login and make sure to check your dashboard often to see your application progress.

Explore this Location Burbank, CA

Billed as the "Media Capital of the World," Burbank boasts more than 1,000 media and entertainment companies, including the main headquarters for The Walt Disney Company.