Marketing Manager - Disney University (Seasonal)
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*Benefits and eligibility may vary by business and location
- HEALTH INSURANCE & WELLBEING
- CHILDCARE OPTIONS
- PAID TIME OFF
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- WEEKLY PAY
"There are so many opportunities to grow and learn within Disney! There is never a dull moment at work."
Diana, Principal Counsel
Job Summary:
Marketing Manager, Disney University (Seasonal Position)
Disney University is the learning organization responsible for leadership development of Cast, Crew, Imagineers and Employees throughout Disney Experiences. The Marketing team plays a meaningful role in encouraging a culture that inspires learners to propel Disney excellence by unlocking their talents and capabilities through ongoing growth and development. We drive the overall communications strategy and execution for Disney University, support learning initiatives and provides communication support to programs and projects. Our team requires a high level of collaboration and integration to align efforts around messaging, positioning and prioritizing.
The Marketing Manager (Seasonal) will support the Disney University Marketing, Learning Strategy and Learning Operations team to clearly communicate offerings in a way that motivates and engages learners. The ideal candidate has professional experience in marketing or communications, technical marketing skills and is tech savvy.
*This is a seasonal role and the number of hours scheduled per week may vary based on business needs*
What you will do
- Produce, publish, and manage content on internal websites, mobile sites/apps, email and other communication platforms
- Collaborate across teams to align the learning goals with communications strategy for learning experiences across the segment as well as for individual businesses and individual learners
- Develop identities for course/programming brands, marketing strategies and integrated communications plans for various types of learning programs
- Create and develop detailed copy, visuals and graphics to support learning offerings and associated marketing and comms plans
- Measure the impact of marketing and communication strategies as well as site traffic on various sites/apps to determine what drives participation and interest; influence the positioning, tone and content for learning engagement
- Integrate with broader Disney Experiences Communications teams to publicize learning offerings in relevant internal communication vehicles
- Proactively generate big-picture thinking and seek out innovative and creative approaches to communication campaigns with an eye toward accessibility, diversity and inclusion
- Identify creative solutions to capture the attention of learners and program participants
- Develop and sustain strong working relationships with members of the broader learning team as well as key internal partners
Qualifications
- 3+ years professional experience in marketing, communications, or public relations
- Proficiency with the technical aspects of producing and publishing digital media content, including graphic design software to create content and assets
- Solid understanding of web publishing software and coding including HTML and CSS
- Ability to synthesize large amounts of information into compelling stories and communications strategies
- High-level capacity to be a strong communicator, collaborator and influencer with strong written communication and visual design skills
- Excellent communicator (written and verbal) with keen attention-to-detail for proof reading, quality control and consistency
- Highly organized, ability to work independently in a fast-paced environment while effectively managing many projects and tasks simultaneously
- Strong business acumen and technical marketing skills
Preferred Qualifications
- Technical certifications in web publishing or coding
- Professional experience at The Walt Disney Company
Education
Bachelor’s degree in marketing, communications or related field/or equivalent experience
Additional Information
- A portfolio of work is recommended as part of the application process. Please submit or include the link on your resume.
- This is a seasonal role and the number of hours scheduled per week may vary based on business needs
About Disney Experiences:
Disney Experiences brings the magic of Disney stories and franchises to life through theme parks, resorts, cruise ships, unique vacation experiences, products and more around the world. Disney shines in the travel industry with six resort destinations in the United States, Europe and Asia; a top-rated cruise line; a popular vacation ownership program; and an award-winning guided family adventure business. Plus, Disney's global consumer products operations include the world's leading licensing business; the world's largest children's publishing brands; one of the world's largest licensors of games across all platforms; and Disney store locations around the world and on the web.
About The Walt Disney Company:
The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise that includes three core business segments: Disney Entertainment, ESPN, and Disney Experiences. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.
This position is with Walt Disney Parks and Resorts U.S., Inc., which is part of a business we call Disney Experiences.
Walt Disney Parks and Resorts U.S., Inc. is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, religion, color, sex, sexual orientation, gender, gender identity, gender expression, national origin, ancestry, age, marital status, military or veteran status, medical condition, genetic information or disability, or any other basis prohibited by federal, state or local law. Disney champions a business environment where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a constantly evolving world.
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The Walt Disney Company and its Affiliated Companies are Equal Employment Opportunity employers and welcome all job seekers including individuals with disabilities and veterans with disabilities. If you have a disability and believe you need a reasonable accommodation in order to search for a job opening or apply for a position, email Candidate.Accommodations@Disney.com with your request. This email address is not for general employment inquiries or correspondence. We will only respond to those requests that are related to the accessibility of the online application system due to a disability.
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