VP, Streaming Solutions

Job ID 10102020 Location New York, New York, United States Business Disney Entertainment Date posted Oct. 04, 2024

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"There are so many opportunities to grow and learn within Disney! There is never a dull moment at work."

Diana, Principal Counsel

Job Summary:

Disney Advertising Client Partnerships team is seeking a Vice President to lead the Streaming Solutions team. As a member of the Streaming Solutions group within Client Partnerships, you will join a dynamic team that is responsible for building best-in-class advertising solutions and proactive sponsorship opportunities for partners based on Hulu and Disney+ suite of content and ad products. We’re looking for someone who is interested in helping advertising partners drive ROI through opportunities that leverage Disney streaming platforms’ data insights, product capabilities, content library and marketing initiatives. Reporting into the SVP, Client Partnerships, the right person for this role is comfortable pairing storytelling skills with strategic thinking and is capable of speaking many languages, from sales and media to strategic development and technical capabilities.

Job Summary:

This role requires the ability to thrive within a fast-paced environment and manage multiple tasks at a time. We seek a naturally inquisitive, self-motivated individual who is enthusiastic about being part of a team that is challenging the norm and redefining TV. This individual must have a keen attention to detail and excellent communication skills, as this role will develop and drive projects forward proactively while working with many disciplines across the Disney organization, including but not limited to Brand Solutions, Research, Analytics, Pricing and Planning, Brand Marketing, Content Marketing, Addressable Solutions, Sales and Legal. This person must also embody and reinforce DET’s values of innovation, inclusion, inspiration, and integrity, contributing positively to our company culture.

This individual should also have experience in leading the strategic development and packaging media opportunities within Streaming and work closely with Forecasting Pricing to develop turn key, scalable opportunities with the ability to grow via marketing enhancements and customization. If you are someone who knows how to craft and package opportunities for clients and is equipped to balance the integrity of the Disney brand and advertisers’ needs while building innovative solutions, all with a roll-up-your-sleeves entrepreneurial spirit, this is a great role for you.

Responsibilities and Duties of the Role:

Response for defining the priorities & culture for the Streaming Solutions team
Set strategic initiatives to achieve goals
Lead strategic communications to teams and key Ad Sales Partners
Decision-maker for larger GTM strategy of streaming opportunities holistically
Lead to overall business of Streaming and help create it’s future state
Architect Strategy for the development and execution of market-leading ad sales opportunities tied to Hulu and Disney+ brand initiatives, audience insights and ad product capabilities by effectively collaborating with and influencing multiple internal stakeholders across the broader TWDC organization.
Identify New Paths for Streaming Revenue including
Global
Work with internal leadership to influence inclusion of ad sales in future opportunities, such as new content, marketing campaigns, and ne w ad products
Guide the team in positioning and evangelizing how to best utilize our ad products in sales offerings, often to leadership
Assure market-facing materials are clear, concise, and innovative.
Oversee the execution of sold campaigns tied to brand marketing initiatives across Disney’s entertainment streaming platforms (specifically Hulu and Disney+)
Assess which streaming executions are best for merchandising both internally and externally with regards to PR and awards
Partner with internal streaming leadership, including Marketing, Content, Biz Dev, Creative, and Sales counterparts such as Analytics, RYM, Addressable Sales, etc. to optimize available streaming opportunities in the marketplace
Strategically recommend priorities to leadership for package development
Accountable for revenue tracking and optimization needs
Global consultation with partner teams across EMEA, LATAM and APAC
Manage a team of direct reports including training, time prioritization, and management of output
Oversee the allocation of team resources based on project needs
Provide guidance to direct reports
Create and inclusive culture where the team feels fulfilled and a key part of the success of Disney Ad Sales.

Required Education, Experience/Skills/Training:

Bachelor’s degree required, MBA preferred
12+ years of experience in integrated marketing/media across a variety of industries from publisher, network, or agency, with a focus on Streaming required
5+ years Managerial experience
Proven record of strategic and creative thinking paired with a research and data-driven mindset that informs insights for sponsorship development
Expertise in sponsorships and media plan development, and experience supporting an ad sales organization with the ability to train others
Ability to guide a team in creating crisp market-facing collateral and keen attention to detail
Proficiency in analyzing data and insights to guide strategic decisions
A holistic perspective of our industry, utilizing point of view of sales and internal marketing stakeholders, to best serve brand partners, our viewers, and revenue streams
Background in linear and digital advertising, streaming experience required
Excellent written, communication and presentation skills, particularly to senior executive leadership
A passion for guiding, nurturing and inspiring a team with the ability to provide support, training and career development

#DisneyAdvertising

The hiring range for this position in New York, NY is $232,500 to $311,800 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.

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About Disney Entertainment:

At Disney Corporate you can see how the businesses behind the Company’s powerful brands come together to create the most innovative, far-reaching and admired entertainment company in the world. As a member of a corporate team, you’ll work with world-class leaders driving the strategies that keep The Walt Disney Company at the leading edge of entertainment. See and be seen by other innovative thinkers as you enable the greatest storytellers in the world to create memories for millions of families around the globe.

About The Walt Disney Company:

The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise that includes three core business segments: Disney Entertainment, ESPN, and Disney Experiences. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.

This position is with Hulu, LLC, which is part of a business we call Disney Entertainment.

Hulu, LLC is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, religion, color, sex, sexual orientation, gender, gender identity, gender expression, national origin, ancestry, age, marital status, military or veteran status, medical condition, genetic information or disability, or any other basis prohibited by federal, state or local law. Disney champions a business environment where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a constantly evolving world.

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