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Franchise & Integrated Planning Intern, Spring 2025

Job ID 10098737 Location Burbank, California, United States Business Disney Entertainment Television Date posted Sep. 17, 2024
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*Benefits and eligibility may vary by business and location

  • HEALTH INSURANCE & WELLBEING
  • CHILDCARE OPTIONS
  • PAID TIME OFF
  • RETIREMENT PROGRAMS
  • TUITION ASSISTANCE
  • WEEKLY PAY
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"I didn't think it was possible that something I did for fun - telling sports stories through stats - could become my job until I came here."

Ana, Sr. Researcher, ESPN

Job Summary:

About the Role & Program

Drive revenue for The Walt Disney Company through the creation and management of franchise properties for Disney+, Disney Channel, and Disney Junior! Generate sales presentations to gain consensus from internal and external (primarily retail and licensees) stakeholders. Lead integrated planning and the development of cross-department marketing strategies for series, movies, and programming events.

What You Will Do

As our intern, you will play an integral role in the department by focusing on the development and execution of franchise integrated plans and strategies, focusing on three key areas – live event management, marketing support, and sales presentations. We work hand-in-hand with key contacts of the divisions of the Walt Disney Company - Marketing, Consumer Products, Music, and Parks. Collaborate closely with Content partners - including Walt Disney Studios, Marvel, Lucasfilm, Pixar, 20th Century TV, and Disney Branded Television!

  • Help the team handle special projects such as the Live Tours and Pop-Up events.

  • Handle the creative approvals and project management grids for Museum and Mall attractions.

  • Build and handle marketing/integrated planning decks, documents, and calendars for all kids’ franchise series.

  • Help handle the flow of communication from franchise to music, consumer products, programming, and marketing teams.

  • Project leads the selection and clearance of music for soundtrack and music video purposes.

  • Generate and maintain franchise pitch decks, including show/events presentations.

  • Build and maintain important communication documents such as project management timelines, franchise newsletters, and research reports.

Required Qualifications & Skills

  • Previous experience working in, or understanding of licensing, consumer products, brand management, promotions, or retail businesses.

  • Proficient keynote skills, including the ability to conceptualize and construct compelling sales presentations for retailers or corporate executives.

  • A good salesperson with polished presentation and public speaking skills

  • Professional under pressure and confident presence in the company of executives.

  • Independent thinking with a consistent track record to drive projects from start to completion overcoming obstacles by influencing others to achieve goals.

  • Flexible and adaptable to changing priorities with the skill to work in a very fast-paced, reactionary work environment with quick turnarounds and deadlines.

  • Self-starter, driven to go above and beyond set by others.

  • Proficient at coordinating and facilitating meetings.

  • A passion for kid’s entertainment.

Preferred Qualifications

  • Experience in the television or entertainment business.

  • Proven results in working on brands or franchises.

  • Knowledge of domestic or global kids TV business including ratings and research analysis.

  • Experience selling franchises or products to retail, advertising, or entertainment companies.

  • Interest and/or experience in the music industry is a plus

Education

  • Be enrolled in an accredited college/university taking at least one class in the semester/quarter (spring/fall) prior to participation in the internship program OR must have graduated from a college/university within 6 months at time of application posting OR currently participating in a Disney College Program or Disney Internship.

  • Bachelor’s Degree in Entertainment/Business-Related Field

Eligibility Requirements & Program Information

Candidates for this opportunity MUST meet all the below requirements:

  • Be at least 18 years of age

  • Have not completed one year of continual employment on a Disney internship or program.

  • Possess unrestricted work authorization

Additional Information

  • Able to have a consistent, reliable work schedule throughout the internship

  • The approximate dates of this internship are January 2025 through June 2025

  • Fully available for the duration of the internship, working 40 hours each week

  • Able to provide own housing for the duration internship program in the Burbank, CA area

  • Able to provide/have reliable transportation to/from work in the Burbank, CA area

Print This Role Description: Strong candidates may be invited to complete a phone interview. We strongly encourage applicants to print a copy of this role description, so they can refer to it in the event they are selected for a phone interview. Note that this role description will not be accessible once the posting is closed.


The pay rate for this role in California is $22.00 per hour. Select benefits may be provided as part of the compensation package, such as medical, financial, and/or other benefits, dependent on the level and position offered. To learn more about our benefits visit: https://jobs.disneycareers.com/benefits.

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About Disney Entertainment Television:

Disney Entertainment Television is a collection of renowned content brands at The Walt Disney Company creating original entertainment and news programming for the company’s streaming platforms Disney+, Hulu and Star, and its broadcast and cable networks. Its extensive portfolio is comprised of ABC Entertainment, ABC News, ABC Owned Television Stations, Disney Branded Television, Freeform, FX, Hulu Originals, National Geographic Content and Onyx Collective, in addition to Disney Television Studios, which include 20th Television, 20th Television Animation, ABC Signature and Walt Disney Television Alternative. Responsible for over 4,500 hours of programming a year across more than 300 programs of all genres, Disney Entertainment Television’s creative brands are at the forefront of groundbreaking storytelling, captivating audiences and generating critical acclaim. In 2023, Disney Entertainment Television’s programming excellence earned 163 Emmy® nominations across daytime, primetime, news & documentary, and children’s & family categories.

About The Walt Disney Company:

The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise that includes three core business segments: Disney Entertainment, ESPN, and Disney Experiences. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.

This position is with ABC Cable Networks Group, which is part of a business we call Disney Entertainment Television.

ABC Cable Networks Group is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, religion, color, sex, sexual orientation, gender, gender identity, gender expression, national origin, ancestry, age, marital status, military or veteran status, medical condition, genetic information or disability, or any other basis prohibited by federal, state or local law. Disney champions a business environment where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a constantly evolving world.

DISABILITY ACCOMMODATION FOR EMPLOYMENT APPLICATIONS

The Walt Disney Company and its Affiliated Companies are Equal Employment Opportunity employers and welcome all job seekers including individuals with disabilities and veterans with disabilities. If you have a disability and believe you need a reasonable accommodation in order to search for a job opening or apply for a position, email Candidate.Accommodations@Disney.com with your request. This email address is not for general employment inquiries or correspondence. We will only respond to those requests that are related to the accessibility of the online application system due to a disability.

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Hiring Process

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  • Be Part of the Story

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  • The Next Chapter

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Explore this Location Burbank, CA

Billed as the "Media Capital of the World," Burbank boasts more than 1,000 media and entertainment companies, including the main headquarters for The Walt Disney Company.

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