Analyst, Content Performance Analytics (National Geographic)
工作概要:
Disney Entertainment creates award-winning content across the portfolio of television brands and businesses, including ABC Entertainment, ABC News, Disney Branded Television, FX and FX Productions, Freeform, Nat Geo, and Hulu Originals. A home to dynamic storytellers and talented creators, Disney Entertainment Television develops, produces and programs exceptional content of unparalleled scale and reach with more than 300 programs a year representing over 4,500 hours of programming across our linear networks, and streaming platforms Disney+, Hulu, and Star.
Job Summary:
The Disney Entertainment Research, Insights, and Analytics team sits within Disney Entertainment and consults with Senior Content, Strategy, and Marketing Leaders to deliver audience and content performance insights that inspire creative development and inform content strategy.
The Analyst, Content Performance Analytics will join a team dedicated to delivering impactful data insights to inform a wide range of strategic decisions influencing the future of television (streaming and linear) for National Geographic at Disney Entertainment Television.
Responsibilities:
Conducting exploratory analysis across data sets to illuminate content viewing trends, and provide a deep and ongoing understanding of content performance and audience preferences
Helping to design, build and automate new reports and dashboards as needed to support Nat Geo executives to enable strategic and creative decision-making
Using internal and external analytics tools, SQL, and scripting languages to process and analyze multivariate data
Building strong partnerships for ongoing collaboration, including Programming, Data, Strategy and Finance teams, primarily for the National Geographic brand (including linear and streaming)
Minimum Qualifications:
A minimum of one year of experience (including internships), in two of the following areas focused on data exploration and data analysis:
Fluency capturing and translating data and insights via visualization tools (e.g., Tableau, Looker, MicroStrategy)
Proficiency in SQL and an understanding of complex, large-scale relational databases, statistical programs and other tools (i.e. Alteryx, Python, R, etc.)
Experience working in “big data” environments (i.e. Snowflake)
Knowledge of Nielsen, and other content and audience measurement services and tools (comScore, Tubular, Omniture, Gracenote)
Curiosity and passion for all forms of television and content is a must!
Outstanding communication skills – written, oral, presentation and storytelling
Advanced knowledge of Excel, including Macro creation and modification
Proficient with PowerPoint or Keynote; Bonus if you have presentation graphics ability (Photoshop, etc.)
Ability to be flexible and adapt to changing priorities; someone who thrives working in a collaborative environment
Can self-start, work autonomously, and juggle multiple projects simultaneously
Strong organization and project management skills
Superior attention to detail and accuracy
Must live within a commutable distance 7 Hudson Square, NY. This role is onsite 4+ days a week.
Required Education:
BA/BS
Preferred Education:
BA/BS Degree in Economics, Statistics, Econometrics, Mathematics, Data Science, Computer Science.
The hiring range for this position in New York, NY is $74,300 to $99,600 per year based on a 40 hour work week. The amount of hours scheduled per week may vary based on business needs. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.
關於Disney Entertainment Television:
Disney Entertainment Television 匯聚 The Walt Disney Company 旗下的知名內容品牌,為公司的串流平台 Disney+、Hulu 和 Star 以及其廣播和有線網絡建立原創娛樂及新聞節目。廣泛的內容組合包括 ABC Entertainment、ABC News、ABC Owned Television Stations、Disney Branded Television、Freeform、FX、Hulu Originals、National Geographic Content 和 Onyx Collective,以及 Disney Television Studios,當中包括 20th Television、20th Television Animation、ABC Signature 和 Walt Disney Television Alternative。Disney Entertainment Television 的創意品牌每年製作超過 4,500 小時的 300 多個各類節目,在開創性故事敍述方面佔據領先地位,吸引觀眾並贏得好評。在 2023 年,Disney Entertainment Television 的卓越節目在日間時段、黃金時段、新聞與紀錄片及親子類別贏得 163 項 Emmy® 提名。
關於 The Walt Disney Company:
Walt Disney Company 連同其子公司和聯營公司,是領先的多元化國際家庭娛樂和媒體企業,其業務主要涉及三個範疇:Disney Entertainment、ESPN 及 Disney Experiences。Disney 在 1920 年代的起步之初,只是一間卡通工作室,至今已成為娛樂界的翹楚,並昂然堅守傳承,繼續為家庭中每位成員創造世界一流的故事與體驗。Disney 的故事、人物與體驗傳遍世界每個角落,深入人心。我們在 40 多個國家/地區營運業務,僱員及演藝人員攜手協力,創造全球和當地人們都珍愛的娛樂體驗。
這個職位隸屬於 American Broadcasting Companies, Inc.,其所屬的業務部門是 Disney Entertainment Television。
American Broadcasting Companies, Inc. 是提供平等就業機會的僱主。求職者都會獲得聘僱考量的機會,不分種族、宗教、膚色、生理性別、性傾向、社會性別、性別認同、性別表達、原國籍、血統、年齡、婚姻狀態、軍人或退伍軍人身份、醫療狀況、遺傳資訊或殘疾狀況、或者聯邦、州級或地方法律所禁止的其他任何基本特徵。Disney 提倡讓所有人的想法和決策都有助我們發展、創新、創造最好故事的商業環境,並與瞬息萬變的世界息息相關。
就業申請的殘疾便利安排
The Walt Disney Company 及其聯營公司是推動平等就業機會的僱主,歡迎所有求職者,包括殘疾人士及殘疾退伍軍人。如你是殘疾人士,並需要合理便利安排以搜尋職位空缺或申請職位,請將要求發送至Candidate.Accommodations@Disney.com。本電郵地址不擬用於一般僱傭查詢或通訊。我們只會回應與網上申請系統殘疾人士無障礙功能相關的要求。
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