Digital Marketing Operations Specialist
工作概要:
The Disney Entertainment segment includes the company’s full portfolio of entertainment media and content businesses globally, including streaming.
The Digital Marketing Center of Excellence Operations Team supports the Disney Entertainment Theatrical & Brand Marketing Teams. This group is responsible for leading and overseeing Business Operations, YouTube Operations, and Social Platform Operations, the management of YouTube policies, monetization of channels, account governance, and the centralization of tools, vendors, and systems. Additionally, this team works closely with Tech, IT, Anti-Piracy, Legal, Finance, and Platforms on product and feature rollouts, vendor management, and payments, and serves as the main point of contact for all Social & YouTube Best Practices for the COE.
Job Summary:
Reporting into the Senior Manager, Digital Marketing Operations, the Digital Marketing Operations Specialist will support The Disney Entertainment Digital Marketing COE Operations team. Working closely with our Brand, Studio, and Title Marketing teams to support day-to-day operational requests, including vendor sourcing, contract management, supporting the Disney Entertainment Digital Marketing COE payment & invoicing processes to support Procurement, and working closely with content Leads to understand Brand goals, budgeting needs, and contracting requirements, partnering with Legal and Finance to communicate timelines and execute against key priorities.
The Digital Marketing Operations Specialist will play a key role in supporting content production teams by working with YouTube's external production vendors, managing and tracking production budgets, ensuring allocated budgets and contracted spends are appropriately accrued against financial projections, and providing monthly and quarterly reporting to help inform strategic decisions.
This role will track content, localization, and tool cost, and will be responsible for reporting overall budget spend and flagging any issues or overages.
The Digital Marketing Operations Specialist must be a strong multi-tasker and have an advanced understanding of budgeting, tracking, and reporting costs. They must be knowledgeable of all social, digital, and emerging platforms, and should be able to oversee multiple projects and workflows within a fast-paced environment.
Responsibilities:
Work closely with Finance and Accounting to manage and track contractual obligation and content development expenses across The Disney Entertainment Digital Marketing COE Org.
Partner with content Leads to support invoice submissions to the Procurement Team to ensure they’re able to execute payment processing, troubleshooting, vendor setup, and Contingent Workforce Management approvals.
Ensure that all invoice submissions are tracked according to The Walt Disney Company’s standard guidelines and coded to the appropriate Business Unit coding.
Liaise between MFK & GA content Leads, Legal, Privacy, Global Information Security, Platforms, 3rd party vendors/agencies, and domestic + international business partners.
Work closely with Legal, Finance, and internal stakeholders to support contract conversations and executions between 3rd party agencies, freelancers, contractors, and vendors.
Track overall budget and content development spend against the overall approved annual allocated amount and flag any issues or overages to Finance.
Assist with contracting budgeting, production management, and logistics for Digital COE productions as needed by the creative team.
Provide overall cost reports to Finance and Executive Leadership on a monthly and quarterly basis to track and plan for annual financial budgets.
Basic Qualifications:
2+ years of experience in a related role
Excellent organizational, analytical, and problem-solving skills with an eye for detail.
Previous experience with CRM tools – Salesforce, AirTable, Zendesk, AirTable
Strong understanding of social media platforms required such as YouTube, Facebook, Twitter, Instagram, and Tik Tok.
Excellent computer skills with proficient knowledge of Keynote, Word, Google docs, and Excel.
Strong analytical and quantitative skills coupled with the ability to communicate and implement operational processes
Excellent communication skills with both internal and external stakeholders
Collaborative and strong team player.
Ability to thrive in a rapidly changing workplace
Ability to work on multiple projects over a long period of time
Required Experience/Education:
BA in communication, marketing, business administration, digital marketing, or relevant degree
The hiring range for this position in Glendale, California is $73,600.00 to $95.100.00 per year based on a 40 hour work week. The amount of hours scheduled per week may vary based on business needs. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.
關於The Walt Disney Studios:
超過 95 年來,The Walt Disney Studios 一直是 The Walt Disney Company 建立的基石。時至今日,其將優質電影、情節故事、音樂及舞台劇獻給世界各地的消費者。The Walt Disney Studios 坐擁一系列備受尊崇的電影工作室,包括 Disney、Walt Disney Animation Studios、Pixar Animation Studios、Marvel Studios、Lucasfilm、20th Century Studios 及 Searchlight Pictures。旗下亦設有世界級舞台表演製作商 Disney Theatrical Productions。
關於 The Walt Disney Company:
Walt Disney Company 連同其子公司和聯營公司,是領先的多元化國際家庭娛樂和媒體企業,其業務主要涉及三個範疇:Disney Entertainment、ESPN 及 Disney Experiences。Disney 在 1920 年代的起步之初,只是一間卡通工作室,至今已成為娛樂界的翹楚,並昂然堅守傳承,繼續為家庭中每位成員創造世界一流的故事與體驗。Disney 的故事、人物與體驗傳遍世界每個角落,深入人心。我們在 40 多個國家/地區營運業務,僱員及演藝人員攜手協力,創造全球和當地人們都珍愛的娛樂體驗。
這個職位隸屬於 Disney Entertainment Operations LLC,其所屬的業務部門是 The Walt Disney Studios。
Disney Entertainment Operations LLC 是提供平等就業機會的僱主。求職者都會獲得聘僱考量的機會,不分種族、宗教、膚色、生理性別、性傾向、社會性別、性別認同、性別表達、原國籍、血統、年齡、婚姻狀態、軍人或退伍軍人身份、醫療狀況、遺傳資訊或殘疾狀況、或者聯邦、州級或地方法律所禁止的其他任何基本特徵。Disney 提倡讓所有人的想法和決策都有助我們發展、創新、創造最好故事的商業環境,並與瞬息萬變的世界息息相關。
就業申請的殘疾便利安排
The Walt Disney Company 及其聯營公司是推動平等就業機會的僱主,歡迎所有求職者,包括殘疾人士及殘疾退伍軍人。如你是殘疾人士,並需要合理便利安排以搜尋職位空缺或申請職位,請將要求發送至Candidate.Accommodations@Disney.com。本電郵地址不擬用於一般僱傭查詢或通訊。我們只會回應與網上申請系統殘疾人士無障礙功能相關的要求。
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