Associate Manager, Consumer Insights

工作 ID 10092497 地點大嶼山, 香港 有意工作的公司 Hong Kong Disneyland Resort 日期已公佈 Oct. 21, 2024

申請

工作概要:

Responsibilities

Ownership of entire in-resort customer satisfaction survey measurement on a continuous basis. From translating business questions into survey response, project management, data checking, insight generation, collaborating on data weighting through to report preparation.
Develop and lead the execution of customized studies about guest behaviors, park operations, food and beverage, merchandise, or revenue driver offerings, to help fine-tune sales and operational strategies for different departments.
Conduct data analysis and generate insights for continuous KPI monitors for company-wise usage. Manage to integrate results of satisfaction studies and other sources of information, and support to make actionable recommendations to facilitate decision making across the organization.
Prepare and communicate result reports to leadership and different departments on regular basis.
Collaborate with key internal partners including resort operations, food & beverage, merchandise, revenue management and marketing etc. to design strategic measurements and ensure information is shared in an accurate and systematic way.
Closely coordinate with internal CI team members on seamless delivery of different survey projects. Working to develop dashboarding capabilities to disseminate data and insight across the business.
Identify potential enhancements in data collection and reporting process, support in systematic testing of new data collection methodologies and coordinate the implementation of potential new methodologies for in-resort surveys.

Requirements

Bachelor’s degree in marketing, communications, applied mathematics, statistics, business or social sciences. Advanced degree in relevant disciplines is a plus.
Keen interest and good understanding in Travel and Entertainment industry is essential.
Minimum 6 years of equivalent working experience in leading and executing end-to-end quantitative customized research, experience on continuous tracking studies and handling technically complex projects is highly preferrable.
Solid working experience gained from consumer insights or quantitative department of international research agencies. Experience from client side or qualitative project is a plus.
Strong data mining and interpretation skill, able to integrate different sources of information and translate large data sets into actionable insights, and present in a user-friendly way even for non-technical audiences.
Strong interpersonal and communication skill with experience of “client-facing” role, able to collaborate with different stake holders and articulate technical findings/criteria with others.
Self-motivated, positive and agile, able to manage priorities and time effectively.
Proficient in written and spoken English, Cantonese and Mandarin.
Excellent skill on Microsoft Office and data manipulation (e.g. Macros). Knowledge in VBA, data visualization tools (e.g. Power BI) and programming (e.g. SQL, Python) is advantage.

HKProfessional #LI-AI1

申請

關於Hong Kong Disneyland Resort:

香港迪士尼樂園度假區為不同國籍及年齡的賓客呈獻難忘且獨一無二的迪士尼奇妙體驗。賓客可以在這個奇妙王國裡置身喜愛的迪士尼故事中，在八個不同園區可盡情探索，親身享受各種獨有的得獎遊樂設施及娛樂體驗。賓客更可入住華麗又舒適的迪士尼主題酒店，令旅程更加完美。香港迪士尼樂園全心投入服務香港社區，致力傳揚樂園的奇妙歡樂。樂園透過不同層面的社區服務，關愛社會上有需要人士和家庭，啓發兒童和青少年的創意，更推動環境保護及健康生活。

關於 The Walt Disney Company:

Walt Disney Company 連同其子公司和聯營公司，是領先的多元化國際家庭娛樂和媒體企業，其業務主要涉及三個範疇：Disney Entertainment、ESPN 及 Disney Experiences。Disney 在 1920 年代的起步之初，只是一間卡通工作室，至今已成為娛樂界的翹楚，並昂然堅守傳承，繼續為家庭中每位成員創造世界一流的故事與體驗。Disney 的故事、人物與體驗傳遍世界每個角落，深入人心。我們在 40 多個國家/地區營運業務，僱員及演藝人員攜手協力，創造全球和當地人們都珍愛的娛樂體驗。

這個職位隸屬於 HK International Theme Parks Limited，其所屬的業務部門是 Hong Kong Disneyland Resort。

就業申請的殘疾便利安排

The Walt Disney Company 及其聯營公司是推動平等就業機會的僱主，歡迎所有求職者，包括殘疾人士。如你是殘疾人士，並需要合理便利安排以搜尋職位空缺或申請職位，請將要求發送至HKDL.Candidate.Accommodations@Disney.com。本電郵地址不擬用於一般僱傭查詢或通訊。我們只會回應與網上申請系統殘疾人士無障礙功能相關的要求

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