Social Media Manager – TV & Titles (National Geographic)

工作 ID 10112312 地點華盛頓州, 華盛頓州, 美國 有意工作的公司 National Geographic 日期已公佈 Feb. 05, 2025

申請

工作概要:

National Geographic is seeking an experienced Social Media Manager to oversee strategic and creative social campaigns for Nat Geo title and editorial pages. A successful candidate will be responsible for handling title campaigns from production to launch - with best-in-class creative social stunts, community strategies, as well as creative asset development and delivery. Additionally, they’ll have an eye towards editorial and always-on social executions.

We are looking for a passionate digital strategist who has experience managing social marketing campaigns, agency work, internal team relationships and busy timelines. Excelling in this role requires a knowledge of what is trending/current on social, an aptitude for developing insights-driven global strategies, a deep and current knowledge of each platform's offerings, how to best utilize influencers, a keen eye for compelling and innovative content and creative and excellent project management skills. They will work with and on key social media and digital platforms such as Facebook, Instagram, X, YouTube, TikTok, Reddit and Snapchat as well as seek out emerging platforms that can help grow our fan base and brand.

Responsibilities

Partner closely with the marketing team to create high impact social and conversation driving social Nat Geo title campaigns.
Support in management and growth on Nat Geo editorial accounts.
Communicate social strategy, campaign voice, and platform strategy through each title’s Marketing Brief.
Advise on, communicate and implement best social media practices and cultural landscape as it pertains to the title.
Evolve tactics throughout each campaign as new data emerges.
Partner with the broader marketing title teams on talent social training, onset social capture, live social media event coverage, digital activations and paid media creative, influencer activations etc.
Work closely with marketing to create high impact moments around title debuts, announcements, press etc.
Manage creative development of social content through the pipeline including giving creative direction and notes, along with securing final approvals and sign-off.
Develop and own goals and performance metrics for the social handles you oversee.
Monitor regularly to understand effectiveness of strategy and creative, making recommendations for continuous improvement.
Foster and build excellent working relationships with talent, filmmakers and showrunners, including educating on social media.
Partner with social platforms to identify new opportunities and develop innovative activations.

Basic Qualifications

5+ years of social media marketing experience.
Experience with and strong knack for presentation.
Deep understanding of social platforms.
Creative, proactive, and independent thinking, with a strong solutions-oriented mindset.
Self-starter with a strong bias for action.
Ability to prioritize, multi-task and meet deadlines.
Strong creative writing skills, as well as effective communication skills in both verbal and written form.
Ability to build and manage interpersonal relationships.
Extreme attention to detail.
Proficiency with Microsoft Outlook, Word, Excel, Keynote, PowerPoint and Google Suite.
Proficiency with project management tools, such as Airtable, Asana, etc.
Experience leading creative content development and production.
Experience with social media content management and reporting systems.
Experience managing large budgets.

The hiring range for this position in Washington D.C. is $91,900 to $126,200 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.

申請

關於National Geographic:

National Geographic Partners LLC (NGP) 是 Disney 和 National Geographic Society 的合資企業，致力透過無與倫比的媒體資產組合為世界帶來優質的科學、冒險和探索內容。NGP 結合全球 National Geographic 電視頻道 (National Geographic Channel、Nat Geo WILD、Nat Geo MUNDO、Nat Geo PEOPLE) 與 National Geographic 媒體和消費者導向的資產，包括 National Geographic 雜誌； National Geographic 工作室；相關數碼和社交媒體平台；書籍；地圖；兒童媒體；以及包括旅行、全球體驗與活動、歸檔銷售、許可和電子商務業務的輔助活動。131 年以來，增進對世界的知識和理解一直是 National Geographic 的核心宗旨。現在，我們致力突破邊界，進一步為我們的消費者提供更好的服務……與此同時，我們每個月都在全球 172 個國家／地區和 43 種語言中接觸到全世界數百萬觀眾。NGP 將我們的收益的 27% 撥回給非營利組織 National Geographic Society 用於資助科學、勘探、保護和教育領域的工作。

關於 The Walt Disney Company:

Walt Disney Company 連同其子公司和聯營公司，是領先的多元化國際家庭娛樂和媒體企業，其業務主要涉及三個範疇：Disney Entertainment、ESPN 及 Disney Experiences。Disney 在 1920 年代的起步之初，只是一間卡通工作室，至今已成為娛樂界的翹楚，並昂然堅守傳承，繼續為家庭中每位成員創造世界一流的故事與體驗。Disney 的故事、人物與體驗傳遍世界每個角落，深入人心。我們在 40 多個國家/地區營運業務，僱員及演藝人員攜手協力，創造全球和當地人們都珍愛的娛樂體驗。

這個職位隸屬於 National Geographic Partners PAY SVC，其所屬的業務部門是 National Geographic。

National Geographic Partners PAY SVC 是提供平等就業機會的僱主。求職者都會獲得聘僱考量的機會，不分種族、宗教、膚色、生理性別、性傾向、社會性別、性別認同、性別表達、原國籍、血統、年齡、婚姻狀態、軍人或退伍軍人身份、醫療狀況、遺傳資訊或殘疾狀況、或者聯邦、州級或地方法律所禁止的其他任何基本特徵。Disney 提倡讓所有人的想法和決策都有助我們發展、創新、創造最好故事的商業環境，並與瞬息萬變的世界息息相關。

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