ABC Marketing Intern, Spring 2025
樂享魔法
員工和演藝人員是我們一切工作的核心,因此 Disney 提供具有競爭力的全面獎勵方案,包括薪資、健康和儲蓄福利、休假計劃、教育機會等。
*福利和資格可能因企業和地點而異
- 健康保險與健康
- 托兒選項
- 有薪假期
- 退休計劃
- 學費援助
- 每週支薪
在迪士尼有很多成長和學習的機會!工作中永遠不會有沉悶的時刻。
Diana, Principal Counsel
工作概要:
About the Role & Program
This intern role will support both the Partnerships & Events team and the Digital Marketing team under ABC Entertainment Marketing. The teams both play a key role in promoting our shows and building the ABC brand!
The ABC Strategic Partnerships & Events team work to further business priorities and initiatives through managing ongoing relationships both internally across the network and externally with third-party brands, corporate partners, distribution partners, studios, affiliates, etc. The team is also responsible for the development and execution of large-scale events, screenings and experiential marketing stunts and initiatives!
The ABC Digital Marketing team manages social media strategies and digital marketing campaigns for ABC’s brand and shows. We work on everything ranging from digital creative to operations to digital strategy. On this team, you'll observe, participate, and contribute to a wide range of digital marketing strategies and tactics that serve to drive awareness around key programming.
What You Will Do
You will support all team members on a variety of projects as needed to help improve partnership and promotional opportunities for the company. Our intern will contribute to a wide-range of marketing strategies and tactics that serve to drive awareness around key network programming. This is a very fast-paced, hands-on creative environment. Balancing multiple projects with attention to detail is important. Our intern should be a self-starter who is passionate about television and requires moderate oversight in performing their duties.
- Assist with promotional campaigns for strategically-selected consumer brands including partner identification, competitive research, concept development, contact sheet management, pitch deck development, and recap decks/wrap reports
- Support the development of large-scale live events (CMA Fest, Essence Fest, Comic-Con, etc) screenings, and other experiential marketing initiatives and stunts
- Assist with the development of promotional premium items for events, gifting and stunts, ensuring that all items are on brand and adhere to company quality requirements
- Assemble marketing toolkits for key priorities and distribute to partners as needed (Hulu, cable affiliates, internal corporate partners, non-profit organizations, etc.)
- Complete administrative tasks as assigned (manage team invoices and budget sheets, input projects into internal project management system, SAP, data reporting, recaps and tracking, etc.)
- Share creative ideas for growth, efficiency and collaboration with team
- Attending department meetings and brainstorms
- Watching shows and writing copy for social media posts
- Analyzing social media data
- Brainstorming ideas for digital marketing executions
- Creating and handling digital marketing assets
- Helping deliver assets to appropriate internal and external stakeholders
- Creating one sheet social media guidelines for premiere launches
- Competitive analysis on the social media landscape
Required Qualifications & Skills
- Proficiency with MS Office Suite: Outlook, Excel, Word, Keynote, PowerPoint, Photoshop
- Proficiency with both MAC and PC Operating Systems
- A strong interest in television, the entertainment industry, partnerships/event marketing, and digital marketing
- A passion for and knowledge of market trends, pop culture and current events
- Strong social media and marketing skills, very familiar with Facebook, Twitter, Instagram, Snapchat, TikTok, and YouTube
- Shows curiosity about diversity and inclusion and an eagerness to contribute to audience engagement initiatives
- A proven high attention to detail and the ability to take direction from multiple partners, balance numerous projects simultaneously, prioritize deadlines and effectively work in a fast-paced environment
- Problem solver with a positive, can do demeanor
- Strong written and verbal communication skills
- Event planning and/or experience facilitating partnerships between brands is a plus
Education
- Be enrolled in an accredited college/university taking at least one class in the semester/quarter (spring/fall) prior to participation in the internship program OR must have graduated from a college/university within 6 months at time of application posting OR currently participating in a Disney College Program or Disney Internship
- A student studying in their senior year or a recent graduate within 6 months of graduation date
Eligibility Requirements & Program Information
- Be at least 18 years of age
- Possess unrestricted work authorization
- Have not completed one year of continual employment on a Disney internship or Disney College Program
Additional Information
- Able to have a consistent, reliable work schedule throughout the internship
- The approximate dates of this internship are January 2025 through June 2025
- Availability to work full-time hours (approximately 40 hours per week) for the duration of the internship. Monday to Thursday will be at the ABC office in Burbank and Fridays will be at home. Typically 9am-6pm PT, Monday - Friday. Possibility of working some nights and weekends.
- Able to provide own housing for the duration internship program in the Burbank, CA area
- Able to provide/have reliable transportation to/from work
The pay rate for this internship in California is $22.00 per hour. Select benefits may be provided as part of the compensation package, such as medical, financial, and/or other benefits. To learn more about our benefits visit: https://jobs.disneycareers.com/benefits.
The pay rate for this role in California is $22.00 per hour. Select benefits may be provided as part of the compensation package, such as medical, financial, and/or other benefits, dependent on the level and position offered. To learn more about our benefits visit: https://jobs.disneycareers.com/benefits.
關於Disney Entertainment Television:
Disney Entertainment Television 匯聚 The Walt Disney Company 旗下的知名內容品牌,為公司的串流平台 Disney+、Hulu 和 Star 以及其廣播和有線網絡建立原創娛樂及新聞節目。廣泛的內容組合包括 ABC Entertainment、ABC News、ABC Owned Television Stations、Disney Branded Television、Freeform、FX、Hulu Originals、National Geographic Content 和 Onyx Collective,以及 Disney Television Studios,當中包括 20th Television、20th Television Animation、ABC Signature 和 Walt Disney Television Alternative。Disney Entertainment Television 的創意品牌每年製作超過 4,500 小時的 300 多個各類節目,在開創性故事敍述方面佔據領先地位,吸引觀眾並贏得好評。在 2023 年,Disney Entertainment Television 的卓越節目在日間時段、黃金時段、新聞與紀錄片及親子類別贏得 163 項 Emmy® 提名。
關於 The Walt Disney Company:
Walt Disney Company 連同其子公司和聯營公司,是領先的多元化國際家庭娛樂和媒體企業,其業務主要涉及三個範疇:Disney Entertainment、ESPN 及 Disney Experiences。Disney 在 1920 年代的起步之初,只是一間卡通工作室,至今已成為娛樂界的翹楚,並昂然堅守傳承,繼續為家庭中每位成員創造世界一流的故事與體驗。Disney 的故事、人物與體驗傳遍世界每個角落,深入人心。我們在 40 多個國家/地區營運業務,僱員及演藝人員攜手協力,創造全球和當地人們都珍愛的娛樂體驗。
這個職位隸屬於 American Broadcasting Companies, Inc.,其所屬的業務部門是 Disney Entertainment Television。
American Broadcasting Companies, Inc. 是提供平等就業機會的僱主。求職者都會獲得聘僱考量的機會,不分種族、宗教、膚色、生理性別、性傾向、社會性別、性別認同、性別表達、原國籍、血統、年齡、婚姻狀態、軍人或退伍軍人身份、醫療狀況、遺傳資訊或殘疾狀況、或者聯邦、州級或地方法律所禁止的其他任何基本特徵。Disney 提倡讓所有人的想法和決策都有助我們發展、創新、創造最好故事的商業環境,並與瞬息萬變的世界息息相關。
就業申請的殘疾便利安排
The Walt Disney Company 及其聯營公司是推動平等就業機會的僱主,歡迎所有求職者,包括殘疾人士及殘疾退伍軍人。如你是殘疾人士,並需要合理便利安排以搜尋職位空缺或申請職位,請將要求發送至Candidate.Accommodations@Disney.com。本電郵地址不擬用於一般僱傭查詢或通訊。我們只會回應與網上申請系統殘疾人士無障礙功能相關的要求。
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