
Sr Digital Analyst
工作概要:
“It takes people to make the dream a reality.” Walt was onto something when he said that, and it remains true today. No matter the stage in your career, being part of Disney Experiences means being part of a team that helps bring innovation to life through unparalleled products, services, and, most importantly, remarkable experiences. As a Cast Member, you are the steward and connection to our legacy and the backbone of our thriving innovations. Join our team and watch your dreams come true.
Consumer Insight, Measurement, and Analytics (CIMA) is a part of Disney Experiences, serving as a center of excellence that leads strategy development and decision-making through actionable data analytics, integration, and insights. Within CIMA, the Digital and Travel Operations Analytics (DTOA) team focuses on leveraging best practices in analytics to capture data, analyze it, and optimize our digital and contact center channels, driving guest satisfaction and business outcomes.
In your new role as a Sr. Digital Analyst, you’ll be a key player in deploying new, leading-edge digital features for Disney Cruise Line. You’ll utilize your passion for analytics and digital technology to provide insights that inform decision-making for partners across the organization, including Marketing Strategy, Digital Technology, and Product Management. You will frequently collaborate across teams on best practices for digital analytics implementation and consolidation of performance into holistic stories. To succeed, you should be comfortable working with multiple partners, possess a proactive approach, and use your ability to create and support a story based on quantitative findings.
As the Sr. Digital Analyst, you will support the exciting growth of Disney Cruise Line, including websites and mobile applications. You will generate and implement technical requirements for analytics, develop and maintain regular reports, conduct planned and ad hoc analyses, and perform in-depth, holistic analyses to tell the performance story and deliver insights to various audiences.
We encourage you to apply, even if you don’t think you meet every single requirement in this posting. In DTOA, we’re looking for great analytical talent, not just those who tick 100% of the boxes.
What you will do:
- Utilize Digital measurement to support business objectives across web and mobile applications
- Collaborate with business, technology, and other analytics partners to determine data needs and establish data collection requirements based on those needs
- Oversee accurate implementation of data collection requirements by executing quality assurance procedures and ongoing anomaly detection efforts
- Support partner teams with regular reporting, ad-hoc analyses, and deep-dive projects from start to finish using industry best practices and unique self-driven ideas
- Use statistical rigor and the scientific method to solidify the validity of findings and explain those concepts to non-experts
- Independently drive priorities and recommendations to fruition.
- Represent the Digital analytics team as the owner of channel data collection using knowledge and use cases for solving business questions
- Discover areas of opportunity for data improvement and follow through to see those improvements implemented
- Proactively seek out additional information to round out analyses and confirm assumptions
- Be a participatory member of tactical teams with ongoing initiatives
- Leverage professional experiences to demonstrate analytical aptitude and support project lifecycles.
- Prepare analytical plans, including milestones, hypotheses, and data sources necessary, to complete complex deep dive analysis
- Maintain reference materials for performance reporting and contextual insight
- Design clean, visually appealing, effective and impactful reports and visuals for executive leadership consumption
- Succinctly present stories with a focus on actionable outcomes fit for the audience
- Problem solve and participate in “Blue Sky” sessions, coming up with new ideas and concept design
- Contribute to data strategy solutions in a collaborative and supportive environment
- Continuously evolve reporting capabilities by way of innovation and efficiencies
- Proactively analyze and solve business problems that business partners may not know they have
- Make judgement calls in tight-turnaround situations with confidence and weigh pros vs cons
- Demonstrate poise in all interactions with partners and internal teams with a solutions oriented attitude
- Respond to partner inquiries and seek to understand needs in a business context before setting expectations and commitments
- Meet or exceed expectations with time and resources available by communicating to leadership and partners if adjustments need to be made
- Lead peers in collaborative analytical efforts and cross-train other members of the team
- Conduct business with compliance and safety requirements top of mind at all times
Required Qualifications & Skills:
- 5+ years of professional career experience
- 3+ years of Digital analytics experience
- 1+ years defining data collection requirements
- Demonstrated ability to dissect data, define segmentation scenarios, and target use cases
- Ability to distill analysis into concise recommendations and present to various levels of audiences, including executives
- Persuasion skills to effectively guide decision-making using action-oriented data insights
- Independent time management and prioritization skills with an ability to meet deadlines
- Intuition for anticipating outcomes, envisioning the right course of action, and influencing successful business outcomes
- Succinct and clear communication in verbal, written, and visual mediums
- Successful performance in an evolving field where new tools and technology are the norm
- Proven relationship skills with thought partners, clients, and collaborative teams
- Curiosity to push the envelope with good judgment to mitigate risk
- Experience with AB Testing and/or web optimization
- Leadership qualities
- Working knowledge of statistical concepts
- Working knowledge of SQL, Python, R, or other programming languages
- Proficient in Microsoft Office (Outlook, Excel, PowerPoint, Word, OneNote)
- Proficient in collaboration tools (ex. SharePoint, Google Docs, etc)
Preferred Qualifications:
- 5+ years using Adobe Analytics
- 3+ years defining Digital analytics requirements
- Proficient in using SQL, Python, R, or other programming languages
- Proficient in applying statistical concepts to analyses
- Strong understanding of AB Testing and eCommerce optimization
- Travel industry and eCommerce experience
- Experience with predictive analytics and digital experience personalization
- Project management experience
- Leadership experience
- History of working with off-shore resources
Required Education:
- Bachelor’s degree
Preferred Education:
- Bachelor’s degree in an analytical or quantitative field – e.g., statistics, economics, mathematics, marketing analytics, finance, engineering or an MBA or Master’s degree in an analytical/quantitative field or equivalent work experience.
#DISNEYTECH
關於Disney Experiences:
Disney Experiences 透過世界各地的主題公園、度假村、郵輪、獨特的度假體驗、產品等,將迪士尼故事和特許經營權的魔力帶入生活。迪士尼在旅遊業中大放異彩,在美國、歐洲和亞洲擁有六大度假勝地;一流的郵輪航線;廣受歡迎的度假擁有權計劃;以及屢獲殊榮的家庭探險導遊業務。此外,迪士尼的全球消費品業務還包括全球領先的授權業務、全球最大的兒童出版品牌、全球最大的跨平台遊戲授權商之一,以及遍佈全球和網絡的迪士尼商店。
關於 The Walt Disney Company:
Walt Disney Company 連同其子公司和聯營公司,是領先的多元化國際家庭娛樂和媒體企業,其業務主要涉及三個範疇:Disney Entertainment、ESPN 及 Disney Experiences。Disney 在 1920 年代的起步之初,只是一間卡通工作室,至今已成為娛樂界的翹楚,並昂然堅守傳承,繼續為家庭中每位成員創造世界一流的故事與體驗。Disney 的故事、人物與體驗傳遍世界每個角落,深入人心。我們在 40 多個國家/地區營運業務,僱員及演藝人員攜手協力,創造全球和當地人們都珍愛的娛樂體驗。
這個職位隸屬於 Disney Destinations, LLC,其所屬的業務部門是 Disney Experiences。
Disney Destinations, LLC 是提供平等就業機會的僱主。求職者都會獲得聘僱考量的機會,不分種族、宗教、膚色、生理性別、性傾向、社會性別、性別認同、性別表達、原國籍、血統、年齡、婚姻狀態、軍人或退伍軍人身份、醫療狀況、遺傳資訊或殘疾狀況、或者聯邦、州級或地方法律所禁止的其他任何基本特徵。Disney 提倡讓所有人的想法和決策都有助我們發展、創新、創造最好故事的商業環境,並與瞬息萬變的世界息息相關。
就業申請的殘疾便利安排
The Walt Disney Company and its Affiliated Companies are Equal Employment Opportunity employers and welcome all job seekers including individuals with disabilities and veterans with disabilities. If you have a disability and believe you need a reasonable accommodation in order to search for a job opening or apply for a position, visit the Disney candidate disability accommodations FAQs. We will only respond to those requests that are related to the accessibility of the online application system due to a disability.
遇到技術問題?查看常見問題以尋求協助。
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