Marketing Supervisor Media
樂享魔法
員工和演藝人員是我們一切工作的核心,因此 Disney 提供具有競爭力的全面獎勵方案,包括薪資、健康和儲蓄福利、休假計劃、教育機會等。
*福利和資格可能因企業和地點而異
- 健康保險與健康
- 托兒選項
- 有薪假期
- 退休計劃
- 學費援助
- 每週支薪
「直到我來到這裡之前,我不認為我覺得好玩才去做的事——透過統計數據講述體育故事——會成為我的工作。」
ESPN 高級研究員 Ana
工作概要:
* This role is based in our Madrid office 4 days per week*
This role will lead on two key elements Digital marketing and supervising Star Channel Brand.
The ideal candidate will have an interpersonal and creative approach with the ability to develop and implement marketing strategies on social media using content to engage users and investing on paid advertising campaigns to amplify awareness.
This individual will also be accountable for improving the performance and efficiency of new and existing digital materials all across the company and third parties as well as participating in the design, localisation and delivery of new ones optimising budgets. Able to learn new tools, functionalities and last trends quickly and efficiently. Able to analyse web/mobile, social and campaign metrics to drive action and deliver value.
Key accountabilities:
Expand marketing, digital and social media marketing to increase awareness, buzz and engagement around the key company franchises and releases with special focus on Facebook, YouTube and Twitter.
Star channel brand supervisor:
Support and help to achieve the ratings for Star Channel.
Focus on Star Channel business by sustaining key series, providing marketing support with comprehensive plans that include bought media, social media, events and digital activities.
Affiliates' relation: Gain editorial support & development and execution of marketing activities and campaigns with each platform.
Channels highlights: monthly decks with synopsis + promos for platform communication
Monthly & quarterly follow up on budget expenditure following Subs revenues w/ Finance (actuals, forecast, contract expenditure specifications)
Social media
Lead and moderate social networking sites: Facebook, Twitter, YouTube and Instagram.
Produce social conversation calendars and setting templates for the different titles, campaigns, product.
Analyse the performance of social media platforms and general insights.
Materials management: download and adaptation of FOX content (DMD Central, NBC, SONY, Paramount...) such as NatGeo and Wild.
Management and monitoring of Paid Campaigns (4 channels): Development, implementation, and analytics. In the case of FOX and Nat Geo mainly through RRSS (FB, IG & TW). In the case of DC through IG / YT. And, in the case of DJ more occasionally, through YT.
Selection and planning of endorsements for other business lines (Disney+, Ad Sales, Nat Geo Now and Studio) through our social profiles.
YT DC & DJ monthly report -> elaboration and delivery with main conclusions.
Quarterly D+ support report / Monthly IG DC report -> the first one is elaborated by me, the second one by the agency. Both are sent to the Media Planning team.
Upload and publication, if vital, of episodes in daily National Geographic podcast available on Spotify and other platforms.
To apply you need:
+5 years of professional media and entertainment experience.
+5 years professional experience in marketing & Digital marketing
Extensive experience with marketing, digital marketing and social media.
Consistent track record in problem solving by team working.
Written and verbal communication in both Spanish and English!
Ability to work both independently and collaboratively in diverse group settings.
Experience in full life-cycle execution of strategies for properties/franchises.
Consistent record in analytics (Omniture, BuzzMetrics, Google, Facebook, YouTube).
Familiarity with front-end (HTML, FBML, CSS, Flash) and back-end design (servers, DB).
Familiarity with e-commerce and media distribution platforms.
Familiarity with Legal requirements on Digital (promotions, competitions, applications).
Passionate about the world of online and the Disney brand.
The Walt Disney Company is an Equal Opportunity Employer. We strive to be a diverse workforce that is representative of our audiences, and where all can thrive and belong. Disney is committed to forming a team that includes and respects a variety of voices, identities, backgrounds, experiences and perspectives.
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
關於The Walt Disney Company (EMEA):
Disney EMEA 旨在透過在 29 個國家的辦事處在 59 個市場營運的超過 6,000 名員工團隊在極其多樣化的多個國家推動增長、創新和品牌親和力。
關於 The Walt Disney Company:
Walt Disney Company 連同其子公司和聯營公司,是領先的多元化國際家庭娛樂和媒體企業,其業務主要涉及三個範疇:Disney Entertainment、ESPN 及 Disney Experiences。Disney 在 1920 年代的起步之初,只是一間卡通工作室,至今已成為娛樂界的翹楚,並昂然堅守傳承,繼續為家庭中每位成員創造世界一流的故事與體驗。Disney 的故事、人物與體驗傳遍世界每個角落,深入人心。我們在 40 多個國家/地區營運業務,僱員及演藝人員攜手協力,創造全球和當地人們都珍愛的娛樂體驗。
這個職位隸屬於 TWDC Iberia S.L,其所屬的業務部門是 The Walt Disney Company (EMEA)。
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