Disney Institute Marketing Strategy Intern, Summer/Fall 2025
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About the Role & Program
Be a part of an innovative team and culture…
Disney Institute empowers business professionals to unlock the full potential of their operational excellence. Rooted in business insights and best practices from across The Walt Disney Company focused on leadership, creativity & innovation, employee experience and quality service, we deliver unique professional development for individual leaders to entire businesses and organizations.
As a member of the Disney Institute marketing strategy team within the Disney Signature Experiences marketing organization, this nimble role will support a growing variety of existing in-person learning programs, identification and nurturing of advisory clients, and overall Disney institute brand strategy to drive credibility in the professional marketplace.
This internship is a full-time, six-month commitment in the Orlando, FL area from June 2025 – January 2026.
What You Will Do
The Disney Institute Marketing Strategy Intern will be a part of a dynamic team where they will support and gain exposure to multiple B2B and B2C marketing functions including brand marketing and strategy, accounts-based marketing (ABM) campaign implementation and Salesforce activation, creative development, social media, content creation, website management, paid/digital media, CRM, public relations, and special event execution. The ideal candidate will possess a unique blend of both creative and technical marketing skills, partnership and communication professionalism, as well as the ability to quickly adapt to shifting business needs and priorities.
Responsibilities include:
Partner with various cross-functional teams to ensure that our presence across marketing, advertising and communication channels supports key fiscal year business objectives for Disney Institute
Track website requests and maintenance updates for Disney Institute.com
Support the development of digital content across blog posts, social media platforms including Facebook, Instagram and LinkedIn, and expanding video production.
Engage with Salesforce Marketing Cloud and the development of ABM campaigns
Work with key business partners to draft, submit and review email campaigns, including timely reporting of results and overall campaign effectiveness to maximize results and help evolve marketing.
Provide project-management and measurement support for communicating performance of marketing initiatives.
Support sales tool creation, including online and offline collateral development, photo and video shoots.
Attend meetings with internal/external partners and clients, assist with special projects as needed, and provide general administrative support.
Ability to assist with writing for blog posts, social content and other collateral, as well as performing some digital asset design and modifications.
Required Qualifications & Skills
Strong analytical and data management skills.
Demonstrated strong verbal, written communication and project management skills.
Demonstrated computer proficiency with Microsoft Word, Excel, Outlook, PowerPoint, and Keynote.
Active experience in social media platforms and knowledge of trends and consumer behaviors
Team player who can work across diverse teams, partners and divisions
Ability to work independently and in a team environment.
Proven self-starter and ability to balance multiple priorities, and proactive nature.
Experience with social media, content creation, and trends.
Preferred Qualifications
Experience and knowledge of Salesforce tools
Proficiency with Canva, and other design programs such as Adobe Creative Suite software Photoshop, Acrobat, and InDesign.
Former Disney College Program participant, working knowledge of Walt Disney World Resort or Disneyland Resort
Previous internship or professional experience in Marketing, Advertising, Mass Communications, Social Media or similar
Education
Current Junior or Senior year preferred
Major or previous coursework in Marketing, Journalism, Advertising, Mass Communications, Business or related field
Eligibility Requirements & Program Information
Candidates for this opportunity MUST meet all of the below requirements:
Be enrolled in an accredited college/university pursuing a degree taking at least one class at the time of application OR currently participating in a Disney College Program or Disney Internship
Current Disney Interns, College, International, or Culinary Program Participants: You may only work for ONE consecutive year (12 months) in any combination of an internship and/or program.
Be at least 18 years of age
Possess unrestricted work authorization
Additional Information
Be compliant with The Disney Look appearance guidelines
Program Length: The approximate dates of this internship are June 2025-January 2026
Fully available to work full time hours (approximately 40 per week) for the duration of the internship and have a consistent, reliable work schedule throughout the internship
Transportation: Able to provide/have reliable transportation to/from work
Able to provide own housing for the duration of the internship program in the Orlando, Florida area
Florida Housing: Limited housing opportunities may be available for Florida Based Professional Interns through American Campus Communities, for more information click here
Recommendation – Print This Role Description: We encourage applicants to print a copy of this role description, so they can refer to it in the event they are selected for a phone interview. Note that this role description will not be accessible once the posting is closed.
The pay rate for this role in Orlando, FL is $22.00 per hour. Select benefits may be provided as part of the compensation package, such as medical, financial, and/or other benefits, dependent on the level and position offered. To learn more about our benefits visit: https://jobs.disneycareers.com/benefits.
Sobre o Disney Experiences:
O Disney Experiences dá vida à magia das histórias e franquias Disney com parques temáticos, resorts, navios de cruzeiro, experiências de férias exclusivas, produtos e muito mais em todo o mundo. A Disney brilha no setor de viagens com seis destinos de resort nos Estados Unidos, na Europa e na Ásia; uma linha de cruzeiros de primeira; um programa popular de propriedade de férias; e um premiado segmento de aventura em família guiado. Além disso, as operações globais de produtos de consumo da Disney incluem os principais negócios de licenciamento do mundo, as maiores marcas de publicações infantis do mundo, um dos maiores licenciadores de jogos do mundo em todas as plataformas; e lojas Disney no mundo todo e na internet.
Sobre The Walt Disney Company:
A The Walt Disney Company, juntamente com suas subsidiárias e afiliadas, é uma líder diversificada em entretenimento familiar e mídia internacional que inclui três segmentos principais de negócios: Disney Entertainment, ESPN e Disney Experiences. Desde seus primeiros passos como um estúdio de desenho animado na década de 1920 até se tornar o atual nome de destaque na indústria do entretenimento, a Disney orgulhosamente dá continuidade a seu legado de criação de histórias e experiências de padrão internacional para toda a família. As histórias, personagens e experiências da Disney tocam consumidores e visitantes de todas as partes do mundo. Com operações em mais de 40 países, nossos funcionários e colaboradores trabalham juntos para criar experiências de entretenimento adoradas por todos.
Esta vaga é oferecida junto à Disney Business Productions, LLC, que é parte de um segmento de negócios que chamamos de Disney Experiences.
Disney Business Productions, LLC é um empregador de oportunidades iguais. Os candidatos serão selecionados para emprego independente de raça, religião, cor, sexo, orientação sexual, gênero, identidade de gênero, expressão de gênero, nacionalidade, ancestralidade, idade, estado civil, status militar ou de veterano, quadro clínico, informações genéticas ou deficiência, ou qualquer outro motivo proibido por lei federal, estadual ou local. A Disney defende um ambiente de negócios em que ideias e decisões de todas as pessoas nos ajudam a crescer, inovar, criar as melhores histórias e ser relevantes em um mundo em constante evolução.
ACOMODAÇÃO PARA PESSOAS COM NECESSIDADES ESPECIAIS PARA CANDIDATURAS A EMPREGO
The Walt Disney Company and its Affiliated Companies are Equal Employment Opportunity employers and welcome all job seekers including individuals with disabilities and veterans with disabilities. If you have a disability and believe you need a reasonable accommodation in order to search for a job opening or apply for a position, visit the Disney candidate disability accommodations FAQs. We will only respond to those requests that are related to the accessibility of the online application system due to a disability.
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Conheça este local Celebration, Flórida
A comunidade perfeita de Celebration, a 25 minutos a sudoeste de Orlando, é um lugar único. Fundada pela The Walt Disney Company na década de 1990 e nomeada uma das comunidades mais bonitas dos Estados Unidos pela revista Forbes, Celebration apresenta um centro idílico com arquitetura inspirada nas cidades tradicionais do sul.
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