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Senior Manager Programmatic Sales (m/w/d)

Job ID 10080277 Location Munich, Germany Business The Walt Disney Company (EMEA) Date posted Jun. 11, 2024
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"I didn't think it was possible that something I did for fun - telling sports stories through stats - could become my job until I came here."

Ana, Sr. Researcher, ESPN

Job Summary:

The Walt Disney Company ist weltweit führend im Storytelling. Durch unsere innovativen und kreativen Lösungen haben wir die Herzen von Millionen Kindern und Erwachsenen weltweit erobert. Zur Verstärkung unseres Münchener Teams suchen wir einen erfahrenen Senior Programmatic Manager (m/w/d), der unser digitales Werbegeschäft für unseren Streamingdienst Disney+ auf das nächste Level hebt.

Wenn du eine Leidenschaft für digitale Werbung hast und gerne in einem innovativen, agilen und kreativen Umfeld arbeiten willst, dann bist du bei uns genau richtig!

Wir erwarten eine Bereitschaft, primär (4 Tage) aus unserem Münchener Büro zu arbeiten.

Zu den Aufgaben gehören im Wesentlichen:

  • Strategische Weiterentwicklung und Optimierung des „Programmatic Business“ sowie Identifikation, Konzeption und operativer Betrieb von Kooperationslösungen mit Marktpartnern (Agenturen, inkl. DSPs/DSP-Akquise)

  • Entwicklung und Pflege eines holistischen Programmatic Yield Setups zur optimalen Aussteuerung der I/O- und Programmaticnachfrage und -kapitalisierung

  • Aufbau und Pflege relevanter Kunden- & Agenturbeziehungen durch Beratung zu programmatischen Best Practices

  • Verhandlung und Steuerung der programmatischen Werbebudgets sowie E2E-Umsetzung programmatischer Werbekampagnen (inkl. Deal-Anlage in der SSP, Prüfung/Freigabe von Creatives und Trackings)

  • Kampagnen-Monitoring inkl. Optimierung/Trouble-Shooting, Kampagnenanalyse und Auswertung (inkl. Ad-Server/SSP -und KPI-Reports) sowie SSPs-Steuerung und Optimierung

  • Analyse und Kontrolle der programmatischen Digitalumsätze und kontinuierliche Weiterentwicklung des Programmatic Price-Managements

  • Teamleitung und Entwicklung des Programmatic Sales Teams

Erforderliche Fähigkeiten und Erfahrungen:

  • Signifikante Sales-Erfahrungen und/oder im Bereich der kaufmännischen und technischen Abwicklung von Online-Werbekampagnen, idealerweise in einer Mediaagentur oder bei einem TV- und/oder Digital-Vermarkter

  • Umfangreiches Verständnis der programmatischen Anforderungen von Werbungtreibenden und Agenturen

  • Erfahrung mit AdServer-System (idealerweise FreeWheel, GAM, etc.) sowie weitreichende systemische und technologische Kenntnisse und Erfahrungen für Anlage, Abwicklung und Monitoring von programmatischen Kampagnen

  • Starke Networking-Skills und etablierte Beziehungen zu Digitalagenturen/-kunden und programmatischen Marktteilnehmern

  • Hohes kommerzielles Verständnis für die Digital-Vermarktung sowie ein tiefgründiges Verständnis von programmatischen Verkaufsansätzen

  • Umfangreiches Know-How innerhalb des Programmatic Ökosystems (DSP, SSP, DMP, etc.) sowie eine hohe Affinität zu technologischen und systemischen Lösungen und Anwendungen für das Set-up programmatischer Kampagnen

  • Bereitschaft, neue und innovative Wege in der Werbevermarktung mitzugestalten und ein neues Team aufzubauen

  • Umfassende Verkaufs-, Beratungs- und Problemlösungskompetenz gepaart mit sehr guten Kommunikations-, Präsentations- und Verhandlungsfährigkeiten

  • Sehr hohe Kompetenz im Umgang mit MS-Office Programmen, vorallem mit Excel

  • Fließende Deutsch- und Englischkenntisse

Unsere Unternehmenskultur ist von Diversität und Vielfalt geprägt. Daher berücksichtigen wir alle Bewerbungen - unabhängig von Geschlecht, Nationalität, ethnischer und sozialer Herkunft, Religion/Weltanschauung, Behinderung, Alter, sexueller Orientierung und Identität.

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About The Walt Disney Company (EMEA):

Disney EMEA aims to drive growth, innovation and brand affinity across an extremely diverse collection of countries with a team of over 6,000 employees operating in 59 markets with offices in 29 countries.

About The Walt Disney Company:

The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise that includes three core business segments: Disney Entertainment, ESPN, and Disney Experiences. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.

This position is with The Walt Disney Company Germany GmbH, which is part of a business we call The Walt Disney Company (EMEA).

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Hiring Process

  • Where Does Your Story Begin?

    Explore Disney Careers and the Life at Disney blog to learn about all the amazing opportunities waiting to be discovered at The Walt Disney Company.

  • Be Part of the Story

    There are many different brands and businesses to explore. Once you've found the opportunity that is right for you, take the next step by completing your application.

  • The Next Chapter

    Once you've applied, you will receive an email allowing you to access your candidate dashboard. Create your login and make sure to check your dashboard often to see your application progress.

Explore this Location EMEA

Disney EMEA aims to drive growth, innovation and brand affinity across an extremely diverse collection of countries with a team of over 6,000 employees operating in 59 markets with offices in 29 countries.

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