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Praktikum im Bereich Retail & Franchise Marketing DCP

Job ID 10116799 Location Munich, Germany Business Disney Experiences Date posted Apr. 07, 2025
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Job Summary:

Zur Unterstützung unseres Teams am Standort München bieten wir ab sofort ein

Praktikum im Bereich Retail & Franchise Marketing DCP

Es erwartet Dich ein vielfältiges Aufgabenspektrum mit tiefen Einblicken in die Geschäftsbereiche Cross Line of Business Brand & Franchise Marketing & Strategy.

Dein Job:

  • Mitwirkung im laufenden Tagesgeschäft bei der Vermarktung unserer Kern Franchise-Themen (Disney, PIXAR, MARVEL, Star Wars)
  • Unterstützung der Brand - & Retail Marketing-Leads im Tagesgeschäft (Promotions, Instore Aktivierungen, Kommunikation)
  • Unterstützung beim Aufsetzen verschiedener Kampagnen
  • Unterstützung bei der Vorbereitung (Einladungsprozess, Catering, Dekoration, Goody-Bags) und Umsetzung (Organisation vor Ort inkl. Einlass und Aufbau) von Disney Partner-Events
  • Unterstützung bei der Kreation von digitalen Konsumenten-Newslettern
  • Unterstützung bei der Lokalisierung von Produkt-Spots
  • Koordination, Abstimmung und Abwicklung von promotionalen Gewinnspielen
  • Übersetzung und Lokalisierung von Marketing-Materialien
  • Recherche
  • Präsentationserstellung in PowerPoint 
  • Erstellung und Pflege von Factsheets und Marketing-Kalendern

Dein Profil:

  • Studium der Medienwissenschaften, Kommunikationswissenschaften, Betriebswirtschaftslehre oder einer anderen Fachrichtung mit Schwerpunkt Marketing
  • Interesse am Marketing und Handelsmarketing eines Weltkonzerns
  • Sehr gute IT-Anwenderkenntnisse (Word, Excel, PowerPoint, Outlook)
  • Wir setzen Kreativität, Organisationstalent, Zuverlässigkeit sowie eine rasche Auffassungsgabe und selbstständiges Arbeiten voraus
  • Teamplayer mit hoher Eigeninitiative und guten kommunikativen Fähigkeiten
  • Wünschenswert wären erste Praktika im Bereich Marketing
  • Sehr gute Sprachkenntnisse in Deutsch und Englisch
  • Grundkenntnisse in Grafik-Design von Vorteil

Diversität und Inklusion:

Unsere Unternehmenskultur ist von Diversität und Vielfalt geprägt. Daher berücksichtigen wir alle Bewerbungen - unabhängig von Geschlecht, Nationalität, ethnischer und sozialer Herkunft, Religion/Weltanschauung, Behinderung, Alter, sexueller Orientierung und Identität.

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About Disney Experiences:

Disney Experiences brings the magic of Disney stories and franchises to life through theme parks, resorts, cruise ships, unique vacation experiences, products and more around the world. Disney shines in the travel industry with six resort destinations in the United States, Europe and Asia; a top-rated cruise line; a popular vacation ownership program; and an award-winning guided family adventure business. Plus, Disney's global consumer products operations include the world's leading licensing business; the world's largest children's publishing brands; one of the world's largest licensors of games across all platforms; and Disney store locations around the world and on the web.

About The Walt Disney Company:

The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise that includes three core business segments: Disney Entertainment, ESPN, and Disney Experiences. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.

This position is with The Walt Disney Company Germany GmbH, which is part of a business we call Disney Experiences.

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Hiring Process

  • Where Does Your Story Begin?

    Explore Disney Careers and the Life at Disney blog to learn about all the amazing opportunities waiting to be discovered at The Walt Disney Company.

  • Be Part of the Story

    There are many different brands and businesses to explore. Once you've found the opportunity that is right for you, take the next step by completing your application.

  • The Next Chapter

    Once you've applied, you will receive an email allowing you to access your candidate dashboard. Create your login and make sure to check your dashboard often to see your application progress.

Explore this Location EMEA

Disney EMEA aims to drive growth, innovation and brand affinity across an extremely diverse collection of countries with a team of over 6,000 employees operating in 59 markets with offices in 29 countries.

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