Paid Social Media Manager

工作 ID 10107076 地點 Celebration, 佛罗里达州, 美國 有意工作的公司 Disney Experiences 日期已公佈 Dec. 10, 2024

申請

工作概要:

About the Role & Team

Disney Experiences’ in-house Trading Desk is looking for a Paid Social Media Manager – CE Strategy & Activation. Reporting to the Manager, Social Media Strategy & Activation you will contribute to our Disney Vacation Club business and other lines of businesses for paid social media.

Our team directly manages paid social media in several ad manager platforms including Meta, TikTok, Pinterest, Snapchat, YouTube, and LinkedIn.

What You Will Do

In this role you will be responsible for paid social campaign management activities such as overseeing campaign strategy, media budget management, campaign implementation, QA, ongoing optimization, creating decks for partners, and presenting performance insights to leadership and key stakeholders.

You will have extensive prior experience with paid social buying, campaign management, and data analysis. You will also have some familiarity with online trafficking and tracking via ad servers and digital analytics tools. An ideal candidate will have prior experience building and driving paid social strategies to support Walt Disney World’s goals of driving a full-funneled approach.

Lead paid social campaigns for Walt Disney World and drive this forward through innovation.
Provide strategic input and guidance to best achieve client goals.
Implement, manage, and optimize paid social advertising campaigns that achieve the business’s traffic and revenue goals.
Ensure proper campaign setup to track properly in Adobe Analytics and paid social buying platforms– YouTube, Meta, Snapchat, TikTok, Linkedin and Pinterest.
Create strategy proposals for new campaigns or account structures based on objectives provided by strategy partners.
Lead Projects that help with team efficiency,
Partner across teams, organizations, and companies (media partners and agency) to improve overall technical setup and inter-departmental workflow.
Present campaign performance and insights to key team members, using your expertise to provide actionable findings and recommendations for future campaigns.
Identify and implement new testing opportunities to evolve BAU campaigns, or first-to-market alpha/beta tests that promote innovation.

Required Qualifications & Skills

3 to 5 years of paid social media experience is required. The ideal candidate will have 5 years of digital marketing experience in Travel and Entertainment, including extensive experience with social media advertising platforms, digital media buying and related tools.
Understanding of online/offline data including its use in the digital and social space.
Strong grasp on analytics, measurement, and proper test structures to help coach team on their advanced analysis and testing.
Familiarity and ability to enhance team's use of work management platforms such as Workfront, JIRA, Smartsheet, etc.
Comfort with high level of autonomy.
Can distill very technical details into understandable simple terms that motivate action through aligned values and goals.

Education

Four-year college degree or equivalent work experience. Any Marketing, Business, Social Media, Analytics, or Statistics degree/background is a plus.

Additional Information

Benefits and Perks: Disney offers a rewards package to help you live your best life. This includes health and savings benefits, educational opportunities, and special extras that only Disney can provide. Learn more about our benefits and perks at https://jobs.disneycareers.com/benefits.

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申請

關於Disney Experiences:

Disney Experiences 透過世界各地的主題公園、度假村、郵輪、獨特的度假體驗、產品等，將迪士尼故事和特許經營權的魔力帶入生活。迪士尼在旅遊業中大放異彩，在美國、歐洲和亞洲擁有六大度假勝地；一流的郵輪航線；廣受歡迎的度假擁有權計劃；以及屢獲殊榮的家庭探險導遊業務。此外，迪士尼的全球消費品業務還包括全球領先的授權業務、全球最大的兒童出版品牌、全球最大的跨平台遊戲授權商之一，以及遍佈全球和網絡的迪士尼商店。

關於 The Walt Disney Company:

Walt Disney Company 連同其子公司和聯營公司，是領先的多元化國際家庭娛樂和媒體企業，其業務主要涉及三個範疇：Disney Entertainment、ESPN 及 Disney Experiences。Disney 在 1920 年代的起步之初，只是一間卡通工作室，至今已成為娛樂界的翹楚，並昂然堅守傳承，繼續為家庭中每位成員創造世界一流的故事與體驗。Disney 的故事、人物與體驗傳遍世界每個角落，深入人心。我們在 40 多個國家/地區營運業務，僱員及演藝人員攜手協力，創造全球和當地人們都珍愛的娛樂體驗。

這個職位隸屬於 Disney Destinations, LLC，其所屬的業務部門是 Disney Experiences。

Disney Destinations, LLC 是提供平等就業機會的僱主。求職者都會獲得聘僱考量的機會，不分種族、宗教、膚色、生理性別、性傾向、社會性別、性別認同、性別表達、原國籍、血統、年齡、婚姻狀態、軍人或退伍軍人身份、醫療狀況、遺傳資訊或殘疾狀況、或者聯邦、州級或地方法律所禁止的其他任何基本特徵。Disney 提倡讓所有人的想法和決策都有助我們發展、創新、創造最好故事的商業環境，並與瞬息萬變的世界息息相關。

就業申請的殘疾便利安排

The Walt Disney Company 及其聯營公司是推動平等就業機會的僱主，歡迎所有求職者，包括殘疾人士及殘疾退伍軍人。如你是殘疾人士，並需要合理便利安排以搜尋職位空缺或申請職位，請將要求發送至Candidate.Accommodations@Disney.com。本電郵地址不擬用於一般僱傭查詢或通訊。我們只會回應與網上申請系統殘疾人士無障礙功能相關的要求。

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