Manager, Strategic Partnerships and Promotions
工作概要:
About the Role & Team
Compelling storytelling. Engaging connection. Limitless inspiration. At Yellow Shoes, these endeavors are woven into the craft and content that we create for beloved Disney brands. As the creative marketing agency for Disney Experiences, our intimate knowledge and unique integration within each line of business allow us to create crave worthy content that resonate, inspire, and ignite magical possibilities for everyone.
Along with the nurturing, care and respect that goes into our work, there’s a fervor that goes into fostering an environment that supports Cast Members, encourages bravery, and promotes boundless thinking. The passion that you’ll find here is the catalyst for impactful and purposeful marketing that push the work beyond commonplace into an enchanting place—And we have fun while doing it!
Part of the DX Marketing Center of Excellence, we are seeking an experienced, self-starting, and relationship-oriented teammate. The Manager, Marketing Partnerships & Promotions will create and lead strategic partnerships and integrations that will drive the Walt Disney World business with a focus on driving awareness, attendance and increase affinity for parks and resorts. You will partner with business leaders across DX to build marketing activations that support important priorities and programs including Sports Partnerships and Multicultural markets. You will work with Walt Disney World Marketing Strategy Partners to create needle-moving and business driving programs. You will also develop promotions with third-party partners including media, event, and travel partners.
The Manager will thrive in a fast-paced environment and be resourceful, creative, diligent, highly corporative, and capable of leading multiple people and projects simultaneously. Caring passionately about and exemplify the mission of Yellow Shoes.
What You Will Do
- Develop and lead innovative partnerships, integrations and activations.
- Cultivate and maintain positive relationships with key internal team members and partners while managing day-to-day communications with business units, including but not limited to Marketing Strategy; Media, Special and Broadcast Events; and Publicity
- Lead team members on and through key tactical events – e.g. Media Press Events (TV & Radio); Content shoots at Disney Parks and Experiences properties; Media Tours (Domestic and Local)
- Will act as an extension of the senior manager on the team when it comes to programs and be a giving thought partner for promotional opportunities: identifying potential new partners (both media and non-media) with concise recommendations for the team
- Assist in the execution of promotional campaigns with internal and external groups while managing achievements and timelines.
- Work with the team’s coordinator to produce campaign recap decks for external and internal business unit partners; and conduct post-campaign analysis (calculating metrics such as media value, reach/impressions, and return on investment).
- Oversee communications with various The Walt Disney Company business units, and third-party partners, focusing on relationship management and collaboration addressing business goals and objectives. You are able to pitch new ideas while driving existing programs.
- Manage and mentor Associate-level and Manager-level team members.
- Assist the Director and VP on ad hoc presentations, one-sheets, and communications.
- Monitor the landscape on an ongoing basis to identify trends and behaviors and inspire new and innovative opportunities.
Required Qualifications & Skills
- 5+ years of experience in marketing, promotions, and/or advertising agency industry
- Experience in client/account management, project management
- Ability to influence and lead others in day-to-day assignments and complex projects
- Adapt to rapidly shifting priorities in fast-paced environment
- Strong sense of ownership and urgency
- Excellent written/verbal, presentation, time management, and quantitative/analytical skills
- Strong analytical and critical thinking skills
- Top-notch collaboration skills and ability to effectively partner with business units across lines of business within DX, and team members across Yellow Shoes.
- Proficient in the full suite of Office/Mac software including Outlook, Keynote, Word, and Excel
Preferred Qualifications
- Promotions experience a plus
- Hospitality experience a plus
- Multicultural marketing experience a plus
Education
- Bachelor’s degree or equivalent experience
Additional Information
Benefits and Perks:
Disney offers a rewards package to help you live your best life. This includes health and savings benefits, educational opportunities, and special extras that only Disney can provide. Learn more about our benefits and perks at https://jobs.disneycareers.com/benefits.
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關於Disney Experiences:
Disney Experiences 透過世界各地的主題公園、度假村、郵輪、獨特的度假體驗、產品等,將迪士尼故事和特許經營權的魔力帶入生活。迪士尼在旅遊業中大放異彩,在美國、歐洲和亞洲擁有六大度假勝地;一流的郵輪航線;廣受歡迎的度假擁有權計劃;以及屢獲殊榮的家庭探險導遊業務。此外,迪士尼的全球消費品業務還包括全球領先的授權業務、全球最大的兒童出版品牌、全球最大的跨平台遊戲授權商之一,以及遍佈全球和網絡的迪士尼商店。
關於 The Walt Disney Company:
Walt Disney Company 連同其子公司和聯營公司,是領先的多元化國際家庭娛樂和媒體企業,其業務主要涉及三個範疇:Disney Entertainment、ESPN 及 Disney Experiences。Disney 在 1920 年代的起步之初,只是一間卡通工作室,至今已成為娛樂界的翹楚,並昂然堅守傳承,繼續為家庭中每位成員創造世界一流的故事與體驗。Disney 的故事、人物與體驗傳遍世界每個角落,深入人心。我們在 40 多個國家/地區營運業務,僱員及演藝人員攜手協力,創造全球和當地人們都珍愛的娛樂體驗。
這個職位隸屬於 Disney Destinations, LLC,其所屬的業務部門是 Disney Experiences。
Disney Destinations, LLC 是提供平等就業機會的僱主。求職者都會獲得聘僱考量的機會,不分種族、宗教、膚色、生理性別、性傾向、社會性別、性別認同、性別表達、原國籍、血統、年齡、婚姻狀態、軍人或退伍軍人身份、醫療狀況、遺傳資訊或殘疾狀況、或者聯邦、州級或地方法律所禁止的其他任何基本特徵。Disney 提倡讓所有人的想法和決策都有助我們發展、創新、創造最好故事的商業環境,並與瞬息萬變的世界息息相關。
就業申請的殘疾便利安排
The Walt Disney Company 及其聯營公司是推動平等就業機會的僱主,歡迎所有求職者,包括殘疾人士及殘疾退伍軍人。如你是殘疾人士,並需要合理便利安排以搜尋職位空缺或申請職位,請將要求發送至Candidate.Accommodations@Disney.com。本電郵地址不擬用於一般僱傭查詢或通訊。我們只會回應與網上申請系統殘疾人士無障礙功能相關的要求。
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