Manager, Social Media (Freeform)

工作 ID 10110198 地點伯班克, 加利福尼亚州, 美國 有意工作的公司 Disney Entertainment Television 日期已公佈 Jan. 17, 2025

申請

工作概要:

Freeform’s Social Marketing team is seeking a Manager, Social Media to join our team. As a Manager, you will lead efforts for Freeform originals and branded stunts, working closely with the Marketing, Publicity and Creative departments. You will also work with partners across The Walt Disney Company on synergy outreach and promotion for Freeform originals and stunts.

This role requires someone with ample social experience in the entertainment industry and a proven track record for delivering results on large scale social media campaigns. The successful candidate will be open and flexible, collaborative, and always be striving to go above and beyond what is expected.

Responsibilities

Work with Senior Manager and VP of Social to ideate and execute first-in-class social and digital marketing campaigns for Freeform original series and branded stunt campaigns, driving high levels of digital engagement and keeping Freeform at the forefront of innovation.
Lead creator and influencer content activations that amplify the reach and awareness of Freeform’s original series and branded stunts across digital platforms.
Partner with paid media team to execute on digital creative and paid campaigns.
Collaborate with Ad Sales to ideate sponsorable social media opportunities.
Coordinate with partners across Disney Entertainment Television and the broader Walt Disney Company on digital and general synergy activations supporting Freeform titles and stunts.
Stay on top of trends, timely events, and cultural moments to be able to activate on for series and stunt campaigns.
Support Senior Manager on tracking and monitoring campaign budgets and invoicing.
Spearhead social media companion series, including but not limited to after-shows, cultural moments, talent shoots and more by partnering with short-form production, programming, and internal creative directors.
Capture social media content at red carpet events, photo shoots, talent press tours and appropriate events.
Collaborate with social platform contacts and maintain strong relationships with key players such as TikTok, Meta, YouTube and more.
Work across multiple teams within the larger Freeform org for assets, launch dates, talent opportunities and any other relevant information needed across campaigns.
Partner with external agencies as needed for creative, posting and community management tactics.
Dive deep into social analytics and use metrics to inform content strategy in real time, sharing key analytics & learnings with leadership & stakeholders.
Overall, act as a cross-functional teammate who engages, listens and collaborates with internal teams throughout campaigns.

Basic Qualifications:

5+ years of professional experience in social media and/or digital marketing at a network or studio.
Proven track record of developing and executing successful large-scale campaigns/initiatives using data and metrics to measure impact and determine necessary pivots.
Passion for social media and deep knowledge of how to leverage each platform to drive KPIs.
Strong written and verbal skills, excellent organizational and time-management skills.
Strong creative instincts and judgment.
Experience managing external agencies/partners/talent without oversight.
Ability to work well within highly collaborative, multidisciplinary teams across various departments.
Experience presenting campaigns and delivering results to external talent and stakeholders as well as internal c-suite executives.

The hiring range for this position in Burbank, CA is $91,900 to $126,200 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.

申請

關於Disney Entertainment Television:

Disney Entertainment Television 匯聚 The Walt Disney Company 旗下的知名內容品牌，為公司的串流平台 Disney+、Hulu 和 Star 以及其廣播和有線網絡建立原創娛樂及新聞節目。廣泛的內容組合包括 ABC Entertainment、ABC News、ABC Owned Television Stations、Disney Branded Television、Freeform、FX、Hulu Originals、National Geographic Content 和 Onyx Collective，以及 Disney Television Studios，當中包括 20th Television、20th Television Animation、ABC Signature 和 Walt Disney Television Alternative。Disney Entertainment Television 的創意品牌每年製作超過 4,500 小時的 300 多個各類節目，在開創性故事敍述方面佔據領先地位，吸引觀眾並贏得好評。在 2023 年，Disney Entertainment Television 的卓越節目在日間時段、黃金時段、新聞與紀錄片及親子類別贏得 163 項 Emmy® 提名。

關於 The Walt Disney Company:

Walt Disney Company 連同其子公司和聯營公司，是領先的多元化國際家庭娛樂和媒體企業，其業務主要涉及三個範疇：Disney Entertainment、ESPN 及 Disney Experiences。Disney 在 1920 年代的起步之初，只是一間卡通工作室，至今已成為娛樂界的翹楚，並昂然堅守傳承，繼續為家庭中每位成員創造世界一流的故事與體驗。Disney 的故事、人物與體驗傳遍世界每個角落，深入人心。我們在 40 多個國家/地區營運業務，僱員及演藝人員攜手協力，創造全球和當地人們都珍愛的娛樂體驗。

這個職位隸屬於 International Family Entertainment, Inc，其所屬的業務部門是 Disney Entertainment Television。

International Family Entertainment, Inc 是提供平等就業機會的僱主。求職者都會獲得聘僱考量的機會，不分種族、宗教、膚色、生理性別、性傾向、社會性別、性別認同、性別表達、原國籍、血統、年齡、婚姻狀態、軍人或退伍軍人身份、醫療狀況、遺傳資訊或殘疾狀況、或者聯邦、州級或地方法律所禁止的其他任何基本特徵。Disney 提倡讓所有人的想法和決策都有助我們發展、創新、創造最好故事的商業環境，並與瞬息萬變的世界息息相關。

就業申請的殘疾便利安排

The Walt Disney Company 及其聯營公司是推動平等就業機會的僱主，歡迎所有求職者，包括殘疾人士及殘疾退伍軍人。如你是殘疾人士，並需要合理便利安排以搜尋職位空缺或申請職位，請將要求發送至Candidate.Accommodations@Disney.com。本電郵地址不擬用於一般僱傭查詢或通訊。我們只會回應與網上申請系統殘疾人士無障礙功能相關的要求。

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