Manager, Digital Forecasting (Disney Entertainment)

工作 ID 10110497 地點西雅圖, 华盛顿州, 美國 有意工作的公司 Disney Entertainment Television 日期已公佈 Jan. 15, 2025

申請

工作概要:

The Entertainment Forecasting team sits in the middle of business analytics and strategy by forecasting viewership across Primetime, Cable, News and Syndicated platforms and currencies (i.e.- linear and digital). This provides the business with targets in support of monetization, strategic consultation around programming, new measurement and risk planning. The team works across many stakeholders, providing a unique view of the business.

The Manager of Forecasting on the Disney Entertainment (DE) Research, Insights & Analytics team will lead a group of business analysts that will be responsible for full scale execution of the forecast workflow. This will include data ingestion QA to working with the science team on specific models on the front end. This forecast process includes short (current quarter/current year) and long term (next year, 5-year, 10 year) forecasts as well as tactical (deal specific) and strategic/ad-hoc analysis across a number of different business units and distribution end points. This person needs to be able to balance the art and science of forecasting to identify user consumption patterns, short- and long-term trends, emerging insights, data anomalies, while understanding contextual drivers and make strategic recommendations to Sr leadership. These forecasts will be in support of the DTCI P&L’s for digital.

The Digital Forecasting Manager will be responsible for building strong partnerships across multiple segments and cross-functionally with stakeholders across digital product and ad tech, ad sales, finance, distribution, programming and marketing. They will partner with other leaders in Disney Entertainment to ensure knowledge sharing, transparency and help in setting KPI standards and cross-functional communication.

Responsibilities:

Leadership: We are looking for a proven leader who has a demonstrated past of leading successful projects, setting priorities, and driving initiatives in a fast-paced environment. We are looking for a leader who is results oriented and relationship driven, can motivate a variety of different teams and functional positions, and can effectively communicate complex initiatives/trends/data issues to internal/external stakeholders.
Deep-Dive Analysis: Analyze user behavioral data to identify patterns, uncover opportunities, and create common understanding of how people are interacting with the platform and content. With the ability to tie these granular trends back to broader Entertainment portfolio and industry stories by connecting dots and trends that otherwise go unnoticed.
Forecasting/Modeling: Collaborate with analytics teams by leveraging statistical and machine learning to measure and project a user’s engagement with the Disney platforms across many KPI’s. Drive changes to the science in the forecast that will enhance the forecast accuracy.
Partnership: Partner closely with business stakeholders to identify and unlock opportunities, and with other data teams to improve platform capabilities around data modeling, testing platforms, and data visualization.
Data Quality: As a subject matter expert on internal/external data sources, ensure anomalies/bugs are escalated and if needed workarounds developed to ensure the data is as clean as possible, as these KPI’s will become the source of truth for various groups.
Operations: Execute viewership and supply models to support the corporate forecast cycle, scenario planning and content analysis.
Analyze usage metrics and user behaviors behind content consumption, conduct frequent and ongoing viewership and market analysis to inform strategy and highlight risks and opportunities to the business.

Minimum Qualifications:

Minimum of 10 years analytical experience preferably within the entertainment industry.
Minimum m 1 year experience leading/supervising a team a team successfully.
Minimum of 5-year experience in forecasting, scenario planning, modeling.
Exceptional Excel and PPT skills with an ability to create a narrative and persuade partners.
Experience with data visualization tools. (Tableau, Looker, Microstrategy)
Strong analytic skills, high attention to detail and accuracy in a high-paced ambiguous environment either in a team setting or independently.
Must live within a commutable distance to our office located at 925 4th Ave, Seattle WA. (This role is onsite and requires someone in office 4+ days a week)
Excellent verbal and written skills with an effortless ability to tailor messages for different audiences; proficient in delivering prepared presentations to executives.
Passionate about entertainment, TV and technology with a deep knowledge of the evolution of the digital/media industries.
Strong organizational and time management skills; ability to prioritize, multi-task and work with multiple managers on a variety of projects.
Reliable; resourceful; pro-active in approach to questions, looks for solutions and information in creative ways.
Flexible; embrace new assignments with a can-do attitude; will seek out opportunities to contribute without being asked.

Preferred Qualifications:

Knowledge and understanding of online advertising metrics as well as web analytics (Adobe Analytics, an ad serving platform, etc.) is a plus.
An understanding of online metrics including impressions, page views, episode starts and their relationship to each other is a plus.

Required Education:

Bachelor’s degree is required, ideally in a quantitative field.

Preferred Education:

Master’s degree is a plus.

The hiring range for this position in Seattle, WA is $119,200 to $159,800 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.

申請

關於Disney Entertainment Television:

Disney Entertainment Television 匯聚 The Walt Disney Company 旗下的知名內容品牌，為公司的串流平台 Disney+、Hulu 和 Star 以及其廣播和有線網絡建立原創娛樂及新聞節目。廣泛的內容組合包括 ABC Entertainment、ABC News、ABC Owned Television Stations、Disney Branded Television、Freeform、FX、Hulu Originals、National Geographic Content 和 Onyx Collective，以及 Disney Television Studios，當中包括 20th Television、20th Television Animation、ABC Signature 和 Walt Disney Television Alternative。Disney Entertainment Television 的創意品牌每年製作超過 4,500 小時的 300 多個各類節目，在開創性故事敍述方面佔據領先地位，吸引觀眾並贏得好評。在 2023 年，Disney Entertainment Television 的卓越節目在日間時段、黃金時段、新聞與紀錄片及親子類別贏得 163 項 Emmy® 提名。

關於 The Walt Disney Company:

Walt Disney Company 連同其子公司和聯營公司，是領先的多元化國際家庭娛樂和媒體企業，其業務主要涉及三個範疇：Disney Entertainment、ESPN 及 Disney Experiences。Disney 在 1920 年代的起步之初，只是一間卡通工作室，至今已成為娛樂界的翹楚，並昂然堅守傳承，繼續為家庭中每位成員創造世界一流的故事與體驗。Disney 的故事、人物與體驗傳遍世界每個角落，深入人心。我們在 40 多個國家/地區營運業務，僱員及演藝人員攜手協力，創造全球和當地人們都珍愛的娛樂體驗。

這個職位隸屬於 Walt Disney Direct-to-Consumer & Intl，其所屬的業務部門是 Disney Entertainment Television。

Walt Disney Direct-to-Consumer & Intl 是提供平等就業機會的僱主。求職者都會獲得聘僱考量的機會，不分種族、宗教、膚色、生理性別、性傾向、社會性別、性別認同、性別表達、原國籍、血統、年齡、婚姻狀態、軍人或退伍軍人身份、醫療狀況、遺傳資訊或殘疾狀況、或者聯邦、州級或地方法律所禁止的其他任何基本特徵。Disney 提倡讓所有人的想法和決策都有助我們發展、創新、創造最好故事的商業環境，並與瞬息萬變的世界息息相關。

就業申請的殘疾便利安排

The Walt Disney Company 及其聯營公司是推動平等就業機會的僱主，歡迎所有求職者，包括殘疾人士及殘疾退伍軍人。如你是殘疾人士，並需要合理便利安排以搜尋職位空缺或申請職位，請將要求發送至Candidate.Accommodations@Disney.com。本電郵地址不擬用於一般僱傭查詢或通訊。我們只會回應與網上申請系統殘疾人士無障礙功能相關的要求。

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