Intern, Growth & Retention Marketing, Disney+ Hotstar - Jul to Dec 2025

ジョブID 10113272 勤務地を選択 シンガポール, シンガポール 企業名 The Walt Disney Company (APAC) 掲載日 Mar. 05, 2025

今すぐ応募

仕事内容:

Wherever you are in the amazing world of Disney, you are contributing to the stories of our iconic brands, recognised by audiences everywhere for entertainment, information and inspiration. Innovation, imagination and inclusion are at the core of Disney, defining the experience that we deliver as well as providing the foundation of our success. The scope of our business, combined with global growth and collaboration result in an inclusive employee experience characterised by continuous learning, development and achievement.

About the Business

The Walt Disney Company’s Direct-To-Consumer and International (DTCI) is a global business segment with the mission of providing consumers around the world access to the content they want most, on the latest platforms, at a time of rapidly evolving consumer habits. Combining the Company’s direct-to-consumer streaming services, Hulu, ESPN+ and Disney+ alongside Disney’s international media businesses, DTCI aligns cutting-edge technology with world-class content and beloved brands to expand the Company’s global footprint and deliver highly personalized entertainment experiences to diverse consumers around the world.

About the role

This role is part of the Growth Marketing (Lifecycle SEA) team and is responsible to lend support for projects on driving customer engagement and retention through the development, set up and optimisation of campaigns to support the key KPIs of acquisition, engagement, retention and customer lifetime value for Disney+ Hotstar.

This role is based in Singapore is responsible for supporting the Growth Marketing (Lifecycle) team.

Responsibilities:

Dedicated project: Lifecycle automation campaign

Collaborating with marketing ops team and implement guidelines of best practices on campaign execution.
Develop plans on how to drive user engagement and retention through campaigns.
Implement customer journeys for engagement, retention and winback objectives using our CRM tools across push notifications, in-app, web and email channels.
Analyse result of the campaign through data measurement analysis and share with markets as a best practice.

Campaign management

Update and maintain campaign calendars.
Collaborate with agency to ensure deliverables of campaigns are well prepared and provided in accordance with campaigns objective.
Maintain dashboard of campaigns result.
Build campaign result decks.
Manage the assets and distribution to key stakeholders.
Liaise with agency and freelance to requests copy and design for campaign needs.

Overall

Collaborate with internal and external stakeholders to develop marketing campaigns across direct comms channels including email, push and in app & App Stores.
Collaborating with the planning and development of a marketing calendar for direct comms
Working with creative teams to get assets for campaigns.
Running test and learn plans.

Internship Requirements:

Currently an undergraduate pursuing a bachelor's degree
Still an undergraduate and not yet graduated during the internship period
Must be available for full-time internship commitment (Monday to Friday, 9am-6pm) between July to December 2025
Indicate your internship availability (start and end date) in your resume
Indicate your expected graduation date in your resume
Indicate your marketing portfolio link in your resume and application (if any)

*Please apply to this job posting only if you are available for a full-time internship during the stated period. Please note that only shortlisted candidates will be contacted.

Requirements:

Currently an undergraduate pursuing a bachelor's degree in Marketing, business studies, Communications, Media, or a related field
Has a strong willingness to run test and learn at a customer and campaign level.
Good organisational skills and ability to prioritise work projects.
Good communication and presentation skills
Ability in analytical and numerical skills is an added value.
Knowledge or interest in Digital Marketing is a plus.
Interest or fan mentality for Disney, Pixar, Star Wars and Marvel
Highly self-motivated and meticulous with a strong passion for the streaming industry
Ability to adapt quickly to a constantly evolving organizations, and to thrive in a fast-paced working environment.
Strong team player; possesses good interpersonal skills with a high level of enthusiasm in collaborating in cross functional teams.
Adopts a challenging and questioning approach, proposing information and solutions in creative ways.
Passionate team player with a never-ending curiosity
Self-starter that needs minimal supervision in motivating himself/herself, always looking for opportunities to contribute to our campaigns and overall projects.
Ability to prioritize workload to meet competing deadlines and manage stakeholder expectations.
Strategic thinker with good communications skills
Excellent command of written and spoken English

The Walt Disney Company is an Equal Opportunity Employer. We strive to be a diverse workforce that is representative of our audiences, and where all can thrive and belong. We are committed to building a team that includes and respects a variety of voices, identities, backgrounds, experiences and perspectives.

今すぐ応募

The Walt Disney Company (APAC)について:

ウォルト・ディズニー・カンパニーは、70年以上にわたり、アジア太平洋地域の消費者を楽しませ、人々の生活を豊かにしてきました。今日、消費者はAPAC地域の多くの市場において、様々な方法で新しいブランド体験を楽しむことができます。

The Walt Disney Company について:

The Walt Disney Companyは、その子会社・関連会社とともに、多様性あふれる国際企業として、Disney Entertainment、ESPN、Disney Experiencesの3事業を柱に、ファミリー向けエンターテインメントとメディアの世界をけん引しています。1920年代に小さなアニメ・スタジオとしてスタートしたDisneyは、今日のエンターテインメント業界において卓越した存在となりました。ディズニーは今後も、子供から大人まで、ご家族のだれもが楽しめる一流の物語や体験を生み出し続けます。Disneyのストーリーやキャラクター、体験は、世界中のあらゆる場所の消費者やお客様に届けられています。当社は40カ国以上で、従業員とキャストメンバーが一丸となり、世界的にも地域的にも歓迎されるエンターテインメント体験を創出しています。

このポジションはThe Walt Disney Company (Southeast Asia)という事業部門の一つであるThe Walt Disney Company (APAC)でのお仕事です。

技術的な問題がある場合は、「よくあるご質問」をご覧ください。

採用プロセス

あなたのストーリーはどこから始まりますか？

Disney CareersやLife at Disneyブログを探索し、ウォルト・ディズニー・カンパニーで待っている素晴らしい機会について学びましょう。
ストーリーに参加する

探索できるさまざまなブランドやビジネスがあります。自分に合った機会を見つけたら、次のステップとして応募を完了させましょう。
次の章

応募が完了すると、候補者ダッシュボードへのアクセス方法が記載されたメールが届きます。ログインIDを作成し、ダッシュボードを頻繁にチェックして、応募の進捗状況を確認するようにしてください。