eCommerce Marketing Manager, Disney Store APAC - 6 Months Contract

ジョブID 10117265 勤務地を選択 シンガポール, シンガポール 企業名 Disney Experiences 掲載日 Apr. 01, 2025

今すぐ応募

仕事内容:

This role is a 6 months maternity cover contract role based in Singapore.

Wherever you are in the amazing world of Disney, you are contributing to the stories of our iconic brands, recognised by audiences everywhere for entertainment, information and inspiration. Innovation, imagination and inclusion are at the core of Disney, defining the experience that we deliver as well as providing the foundation of our success. The scope of our business, combined with global growth and collaboration result in an inclusive employee experience characterised by continuous learning, development and achievement.

Disney Store APAC is seeking an experienced eCommerce Marketing Manager to drive the development, innovation and performance of Disney Store marketing channels. The Marketing Manager is ultimately responsible for delivering high quality traffic to Disney Store through a deeper understanding of the relationship between target consumer, brand and channel behaviour. They will draw actionable insight from marketing activity and focus that insight to increase future performance through hands-on execution of digital marketing strategies. The ideal candidate will be problem solving, results oriented, analytical, and self-starting with a passion for eCommerce.

Responsibilities:

Marketing

Drive quarterly/monthly cross-channel marketing planning in line with annual marketing/sales targets and strategy; including day to day management of regional marketing activities and promotions.
- Lead the implementation of paid media strategies for APAC, closely managing the agency in the planning and optimisation of all paid digital media activity across markets, campaigns and channels (SEM, Affiliate, Social, Display, etc).
- Monitor trends and distill weekly reporting into actionable insight to fuel greater media efficiency. Surface key commercial insights to the wider business to improve conversion optimization across channels. Set, monitor and maintain accountability for regional & local paid media KPIs.
- Oversee budget management across paid media channels and proactively influence future planning.
- Grow the Disney Store audience through tactical paid media testing, refining targeting solutions and exploring new channel opportunities – in line with quarterly targets.
- Collaborating with Digital Experiences, local market and creative teams to develop asset briefs that are adaptable for multiple platforms/uses to maximize efficiencies
Partner with the wider Disney Store team to plan, execute and own marketing campaigns and cross-channel digital marketing initiatives to generate awareness, drive traffic and sales and engagement.
Champion the local market audience needs through marketing programs, campaigns, and community management.
- Assist in the briefing/deployment of digital materials, making sure the online content reflects the tone, strategy, and messaging of Disney Store, but with local resonance for each region
- Maintain quality & impact of social pages and email programs
- Surface local consumer insights, digital trends and tactics to influence regional development
- Partner with local PR, studios & franchise to tap into a community of local Disney KOLs to amplify our marketing efforts

Collaboration

Excellent communicator, comfortable presenting with all levels internally and externally.
Plan and own the marketing landscape, establishing brilliant working relationships with internal stakeholders/LOBs.
Identify operational and process flow opportunities and partner with stakeholders to find solutions
Partner with buying & merchandising to identify which programs to highlight across marketing channels to drive demand, conversion and revenue.
Work closely with digital experience and merchandising to seamlessly direct consumers through the purchase funnel
Collaborate with wider marketing team to identify local trends/activity with the potential to scale to create regional impact.

Requirements:

Minimum 5 years experience in a similar role in an eCommerce environment
Hands-on experience using digital marketing platforms to drive a commercial outcome.
You have strong project management skills including conceptualization, driving alignment, planning resources, supervising objectives and test plans, and deriving learnings.
Media Buying experience strongly recommended
Ability to multi-task and pivot priorities under strict deadlines.
Innovative, naturally curious, and constantly seeking to unlock performance
Willingness roll up their sleeves and be hands-on in delivering day-to-day requirements of the business
Strong interpersonal skills, communication, critical thinking, and problem solving.
You can collaborate well with others and thrive in a dynamic and fast paced environment!

The Walt Disney Company is an Equal Opportunity Employer. We strive to be a diverse workforce that is representative of our audiences, and where all can thrive and belong. We are committed to building a team that includes and respects a variety of voices, identities, backgrounds, experiences and perspectives.

今すぐ応募

Disney Experiencesについて:

Disney Experiencesは、テーマパーク、リゾート、クルーズ船、ユニークなバケーション体験、製品などを通じて、ディズニーのストーリーとフランチャイズの魔法を世界中に届けています。ディズニーは、米国、欧州、アジアの6つのリゾート、トップレーティングのクルーズライン、人気のバケーションオーナーシッププログラム、受賞歴のあるガイド付きファミリーアドベンチャービジネスを有し、旅行業界でひときわ輝いています。さらに、ディズニーのグローバルコンシューマー製品事業には、世界をリードするライセンスビジネス、世界最大の子ども向け出版ブランド、あらゆるプラットフォームのゲームにおける世界有数のライセンシング、世界中のロケーションおよびオンラインのディズニーストアがあります。

The Walt Disney Company について:

The Walt Disney Companyは、その子会社・関連会社とともに、多様性あふれる国際企業として、Disney Entertainment、ESPN、Disney Experiencesの3事業を柱に、ファミリー向けエンターテインメントとメディアの世界をけん引しています。1920年代に小さなアニメ・スタジオとしてスタートしたDisneyは、今日のエンターテインメント業界において卓越した存在となりました。ディズニーは今後も、子供から大人まで、ご家族のだれもが楽しめる一流の物語や体験を生み出し続けます。Disneyのストーリーやキャラクター、体験は、世界中のあらゆる場所の消費者やお客様に届けられています。当社は40カ国以上で、従業員とキャストメンバーが一丸となり、世界的にも地域的にも歓迎されるエンターテインメント体験を創出しています。

このポジションはThe Walt Disney Company (Southeast Asia)という事業部門の一つであるDisney Experiencesでのお仕事です。

技術的な問題がある場合は、「よくあるご質問」をご覧ください。

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