Trade Marketing Coordinator
Job Summary:
**This role is based in our Madrid office 4 days per week**
Join the Threatrical Studio team in Madrid to support the Trade Marketing Manager in the development and implementation of the trade marketing strategy. You will be delivering campaigns with exhibitors, improving the visibility of Disney movie releases at cinemas across the market. Ultimately helping achieve the business goals for Studio Distribution by supporting the launch of all Disney theatrical releases. Such work will be done in coordination and close collaboration with the Sales and Marketing teams as well as the exhibitors’ marketing contacts.
Areas of Responsibility
Distribution and coordination of advertising and promotional materials for cinemas (POS, AV materials, merchandising)
Work with creative agencies on the campaigns assets (graphics, spots, logos)
Work with vendors/suppliers in the execution of the plans (especially with printers)
Collaborate with other lines of business in the organization of events in cinemas
Update/Manage content of an official website for exhibitors
Update/Manage content of digital screens at cinemas
Prepare presentations about the campaigns of each title
Prepare different types of reports: positioning of advertising materials and trailers in cinemas, impact of the marketing investment in the performance of the releases, analysis of market trends and competitors.
Support the process of budget control and PO/Invoices follow up.
Develop relationship with exhibitors to identify opportunities and needs of our clients and to provide information and materials of our movies.
Experience and Professional Qualifications Required
University Degree: Marketing/Business
2-3 years of experience in marketing/trade marketing positions (preferably in entertainment industry although not crucial)
Competencies Required
Strong Communicator
Conveys relevant information in a candid and timely manner;
Able to negotiate and influence
Team-player, with a highly collaborative approach
Detail Oriented
Creative mind-set
Flexible and adaptable to change
Able to thrive in a rapidly changing environment
The Walt Disney Company is an Equal Opportunity Employer. We strive to be a diverse workforce that is representative of our audiences, and where all can thrive and belong. Disney is committed to forming a team that includes and respects a variety of voices, identities, backgrounds, experiences and perspectives. We will ensure that individuals with disabilities are provided the necessary accommodations to participate in the job application or interview process, to perform essential job functions, and to receive all benefits of employment. Please contact us to request accommodation.
About The Walt Disney Company (EMEA):
Disney EMEA aims to drive growth, innovation and brand affinity across an extremely diverse collection of countries with a team of over 6,000 employees operating in 59 markets with offices in 29 countries.
About The Walt Disney Company:
The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise that includes three core business segments: Disney Entertainment, ESPN, and Disney Experiences. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.
This position is with TWDC Iberia S.L, which is part of a business we call The Walt Disney Company (EMEA).
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Explore this Location LATAM
The Walt Disney Company Latin America is the leading family entertainment company in Latin America and has been present in the region since the 1940’s when Walt Disney traveled to Brazil, Argentina and Peru.
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